Waymo Knows You’re Scared Of Driverless Cars. That’s Why It’s Pouring Money Into UX.
Ryan Powell is head of UX research and design at Waymo, and has played a key role in the development of the ride-hailing app and the interface features of Waymo One’s two cars: the Chrysler Pacifica and Jaguar I-PACE.
Earning trust in self-driving cars among riders — not just joyriders and journalists out for a test drive, but workers commuting to jobs, parents dropping off children at school or daycare, retired couples visiting relatives, those with limited mobility access — remains one of the biggest hurdles to widespread adoption.
“We’re trying to bring to market something that is a much safer option for getting from point A to point B, and that’s accessible to a wide, diverse set of folks,” Powell said. “It’s kind of the ultimate sign of trust: When parents are bringing their young kids with us in the car.”
Read the article at Built In.
Call to Action: The Pandemic-Driven Sales-Support Marketing Audit
A high-level B2B Sales-Support Marketing Audit can help rebuild your program to achieve growth while ensuring a much higher degree of resource efficiency – dollars and human
Ed Pierce, ITA Communications. Fleet.
October 2020
The pandemic has forced almost every business to slash budgets and trim staff in order to deal with the abrupt business disruption. While the knee jerk reaction provides a quick fix to improve the short-term financial picture, it also guarantees long-term slowdown of future growth.
That’s why many companies are returning to strategic planning. They are updating their SWOT analyses. They are identifying new strategic competencies based on re-aligned internal and market conditions. As a result, they are establishing revised goals or re-confirming old ones. Finally, they are adjusting departmental actions to support those goals.
Fleets Expect Ongoing Changes Due to the Pandemic
Fleets are likely to see a lot of changes in the wake of COVID-19, from budgets to cleanliness and disinfection, to travel restrictions, and beyond.
Training Industry Inc Recognizes Driving Dynamics as Top-20 Safety Training Provider for the Fourth Consecutive Year
Driving Dynamics was selected as a Top-20 recipient in 2020 based on its breadth and diversity of fleet driver safety training offerings and for adapting to the changing business environment by offering content and resources during the coronavirus pandemic.
Training Industry Inc. monitors critical sectors of the training marketplace to better inform professionals about the best training services and technologies. Driving Dynamics’ selection in 2020 was determined based on its ability to stay on top of the changing business environment by offering new and refreshed content and resources during the coronavirus pandemic as well as the following criteria:
- Breadth and diversity of health and safety training offerings
- Ability to deliver training in preferred modalities
- Company size and growth potential
- Geographic and vertical reach
- Quality of clients
“We are honored once again to be recognized as a Top-20 training company and to see that we are the only organization on the list that specializes in fleet safety initiatives,” said Art Liggio, CEO and President of Driving Dynamics.
Read the entire press release.
Kevin Fisher Named VP, Strategic Fleet Operations at Gas It Up, Inc.
Effective September 21, 2020, Kevin J. Fisher, MBA, CTP, CAFM, assumed the responsibilities of Vice President, Strategic Fleet Operations for Gas It Up, an on-demand mobile fueling service.
Mr. Fisher will assist David P Grigsby, CEO & Chairman, Gregory Carroll, COO and Victor Rodriguez, Founder and President, along with the rest of the leadership team in scaling the fleet operations for Gas It Up, Inc.
Drawing on his 30 plus years’ experience in transportation, logistics, private fleet management, and regulatory compliance, Mr. Fisher now focuses on sharing his expertise in fleet management, regulatory compliance, and technology with Gas It Up, Inc. The company utilizes its state-of-the-art mobile application and trucks, to deliver fuel where you need it, when you need it, at the touch of a button.
