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Fleet Allstar Edition – Sharon Etherington

Join Sharon Etherington of Roche Diagnostics in Wheels’ Fleet All-Star Edition of Let’s Speak Fleet as she shares insights behind Roche Diagnostics’ fleet.

This episode includes:

  • Multi-layered safety programs and training refreshers
  • The value of listening to driver feedback
  • Career advice for new fleet managers: Align with the C-suite and find strong mentors

Watch the video for the full interview and hear Sharon’s expert insights firsthand.

 

Coping with Tariff Pressures

Fleets are significantly impacted by the tariffs implemented by President Trump. Providing insight into this demanding situation is industry expert Ed Pierce. Don’t miss his debut report: Fleet Management Weekly’s Tariff Tracker: How Fleet Managers are Adapting to Tariff Pressures.

We are delighted to welcome Wheels’ client services executive Elizabeth Wills to these pages. We recently talked with Elizabeth about the venerable company’s winning approach to fleet management.

Just this week I had an enlightening conversation with a veteran fleet driver who told me how his company’s extensive safety training impacts his family’s personal driving habits. Intellishift’s Erin Gilchrist echoes that in Drive Down Risk, Lift Up Safety.

Ed Pierce, Ted Roberts, Dave Bean, and I are excited to be attending NAFA 2025 in Long Beach next week. We look forward to seeing you!

Janice Sutton
Editor in Chief

Integrations: The Power of Having Everything Talk to Each Other

The most efficient fleet operations usually coincide with the most integrated set of tools being used - and that means fewer labor hours, fewer mistakes and a higher ROI.

To learn more about Flete - or to set up a Demo - click HERE.

 

A Call to Action: Fleet Industry Suppliers’ Marketing Strategies (Starting Now!) That Maximize the Value of NAFA I&E

By Ed Pierce, Fleet Management Weekly’s Brand Acceleration

Fleet solutions providers must adopt a strategic approach to maximize branding value and generate significant sales opportunities that ensure the success of their participation in the upcoming NAFA Institute & Expo taking place April 28-30, 2025 in Long Beach, California.

READ MORE

 

Motus Fuel and Mileage Trends from March 2025

Marching Forward: Fuel prices dropped in March, falling from $3.32 in February to $3.12 nationally, according to Motus data. Despite the decline in costs at the pump, business mileage rose across all U.S. regions, suggesting increased field activity and renewed momentum in corporate travel as the quarter progressed.

READ MORE

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FLEET VIDEOS
One Expert’s Take on Game-Changing Technologies Over the Years
Staying Involved with NAFA Throughout the Year
People. Connection. Promises.
How to Deal with Vehicle Planning and Ordering Challenges
Why Fleets Should Consider Reimbursement
Preventive Maintenance with Zero Downtime
Moventum Helps Clients Solve Their Biggest Challenges
CRASH-FREE CULTURE®
Distracted Driving Isn’t a Technology Problem—It’s a Human One
Distracted Driving Isn’t a Technology Problem—It’s a Human One
CUSTOMER DRIVEN
First Quarter Reflection: Reset, Realign, Execute
First Quarter Reflection: Reset, Realign, Execute
ED PIERCE: FLEET MARKETING
A Call to Action: Why Case Studies Close More Deals Than Product Brochures
Why Case Studies Close More Deals Than Product Brochures
Electric Vehicles
WEX® Grows EV Charging Network with Greenlane, Synop, and QuickCharge CPO Integrations
WEX Grows EV Charging Network with Greenlane, Synop, and QuickCharge CPO Integrations
FLEET ASSET MANAGEMENT
The Fleet Lifecycle Begins with Strategy
The Fleet Lifecycle Begins with Strategy
FLEET PRO FOCUS
Fleet Pro Focus: Jeff Cunningham, RUD Fleet
Fleet Pro Focus: Jeff Cunningham, RUD Fleet
FLEET SPECTATOR
AFLA Membership Growth: Mary Saunders on Engagement, Volunteerism, and the Value of Connection
AFLA Membership Growth: Mary Saunders on Engagement, Volunteerism, and the Value of Connection
Globally Speaking
Climate Risk is Changing the Speed and Direction of Electrification for Automakers
IN THE PUBLIC INTEREST
Beyond Right-to-Repair: Why Fleet Managers Should Be Watching H.R. 7389
Beyond Right-to-Repair: Why Fleet Managers Should Be Watching H.R. 7389
SAFETY & RISK
Beyond the Dashcam: How InsureVision Is Turning Video Into Fleet Risk Intelligence
Beyond the Dashcam: How InsureVision Is Turning Video Into Fleet Risk Intelligence
WIFM: WOMEN IN FLEET MANAGEMENT
Remember to Sign-up for the WIFM Mentorship Program!
Remember to Sign-up for the WIFM Mentorship Program!
WORK TRUCK FORUM
JBF Consulting Identifies “Implementation Integrity Gap” at Root of Logistics Underdelivery
JBF Consulting Identifies ‘Implementation Integrity Gap’ at Root of Logistics Underdelivery
FMW FEATURES
The Fleet Manager's Breaking Point: Why AI Must Do More Than Advise
The Fleet Manager’s Breaking Point: Why AI Must Do More Than Advise
Lowering Costs, Gaining Control: Why Propane Autogas is the Fleet Industry’s Solution
Lowering Costs, Gaining Control: Why Propane Autogas is the Fleet Industry’s Solution Hidden in Plain Sight
Improving Productivity with AI: Turning Fleet Data into Faster Decisions
Improving Productivity with AI: Turning Fleet Data into Faster Decisions
Fleet Operations Are Changing - The Industry Needs to Evolve With Them
Fleet Operations Are Changing – The Industry Needs to Evolve With Them
What Summer Holiday Travel Reveals About the Growing Identity Fraud Challenge
What Summer Holiday Travel Reveals About the Growing Identity Fraud Challenge
Recent Posts
  • Why Case Studies Close More Deals Than Product Brochures
  • AFLA Membership Growth: Mary Saunders on Engagement, Volunteerism, and the Value of Connection
  • The Fleet Manager’s Breaking Point: Why AI Must Do More Than Advise
  • Beyond Right-to-Repair: Why Fleet Managers Should Be Watching H.R. 7389
  • The Fleet Lifecycle Begins with Strategy
  • WEX Grows EV Charging Network with Greenlane, Synop, and QuickCharge CPO Integrations
  • Free NAFA Webinar on Thursday: Preparing for Natural Disasters
  • Why Continuous Damage Tracking Is Replacing Periodic Fleet Inspections
  • California Just Became the Best Place to Buy a Brand-New EV
  • Four More Models Take Home Top Safety Pick+ Awards in Latest IIHS Ratings
ASSOCIATION NEWS
AFLA Membership Growth: Mary Saunders on Engagement, Volunteerism, and the Value of Connection
How AFLA Is Positioning Itself for the Future of Fleet Mobility
Last Chance to Save: Register for NAFA’s Maintenance Workshop
‘Raise Your Hand and Get Involved’
NAFA Names 2026 Class of Fellows, Honoring Leaders in Fleet Management
Award Winners Honored at NAFA I&E
2026 NAFA I&E Seeks to Change Perceptions, Invigorate Fleets
TECHNOLOGY
The Fleet Manager’s Breaking Point: Why AI Must Do More Than Advise
All New Cars in the EU Now Need to Have a Camera Aimed at the Driver’s Face in the Latest Privacy Nightmare
The Grid Was Melting Down in Last Week’s Heat – Until EVs Came to the Rescue
Improving Productivity with AI: Turning Fleet Data into Faster Decisions
Hyundai Unveils New ‘Plasma Care UVC’ Cabin Sanitizer
Fleet Operations Are Changing – The Industry Needs to Evolve With Them
AI-Powered Vehicle Inspections Move Beyond the Checklist
CONFERENCES & WEBINARS
For The Leaders In The Room
2026 NETS Strength IN Numbers Conference: Early Bird Rates!
AFLA 2026 – Keynotes Announced!
Private Fleets Flex at National Private Truck Council Conference
Free NAFA Webinar: Manage Your Fuel Cost Volatility
Registration Now Open for NETS Annual Conference
Early Bird Pricing for AFLA 2026 – Ending June 1
INDUSTRY ANNOUNCEMENTS
Fleets: Preparing for Natural Disasters
Union Leasing Becomes Moventum Fleet Management as 70-Year Company Accelerates into Next Phase
Fleetio Wins Innovations Award at NAFA’s 2026 Institute & Expo
WIFM is heading to NAFA!
Cox Automotive Unveils Cox Fleet, Setting a New Standard for Fleet Uptime Nationwide
AFLA Canadian Fleet Professional of the Year Award: Nominations Open!
NAFA Webinar: Kickoff the 2026 100 Best Fleets Contest on December 4!

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