
Tariff News for Fleets (Since April 2, 2025)
Curated by Ed Pierce, Fleet Management Weekly
April 23, 2025
Note: This is the first in a continuing report on the impact of U.S. Tariffs on the fleet industry
- The U.S. is moving forward with a decisive 25% tariff on fully assembled imported vehicles, set to take effect on April 3, 2025. Following this, a similar 25% tariff will be imposed on selected auto parts starting May 3.
- These tariffs will firmly impact any vehicles and components that are not produced domestically. However, items that comply with USMCA standards will receive a temporary exemption, applicable only to the North American continent.
- Significantly, the list of affected parts has expanded to approximately 150 various types, including engines, transmissions, electrical components, bumpers, hinges, tires, lubricants, and more.
- Additionally, serious discussions are underway regarding the potential for reciprocal tariffs with Canada and Mexico. In certain scenarios, this could push the effective tariff rate as high as 50%.
Impact on Vehicle Acquisition
New vehicle costs have surged, with price hikes estimated between $3,000 and $35,000 each, depending on their composition and origin.
- Many fleets and dealers hurriedly imported vehicles before the April 3 deadline, causing a short-lived spike in inventory and sales; now, shortages loom as that tariff-free stock dwindles.
- In several instances, OEMs and fleet managers are pivoting—switching to U.S.-made vehicles or delaying their replacement cycles, unsurprisingly affecting fleet uniformity and long-term planning.
- A few companies are even mulling a move from owning fleets outright to offering vehicle reimbursements to control costs.
Operational Effects
- Supply chains, generally speaking, are in disarray: increased border congestion, hesitations caused by shipping delays, and more convoluted customs checks all contribute to the mix.
- Some OEMs and suppliers have seen production slowdowns—or even temporary stops—for vehicles highly exposed to these tariffs, with manufacturers sometimes pausing imports or tweaking U.S. production schedules.
- Fleet operators now face more volatility, juggling unpredictable swings in available vehicles and parts while rethinking maintenance planning and inventory strategies.
Cost Increases for Maintenance and Parts
With tariffs hungrily biting into imported parts and materials (steel, aluminum, electronics, etc.), repair and maintenance expenses are rising, with some components costing about $20–$50 each.
- There are also expected delays in parts deliveries, particularly for items that don’t fall under USMCA exemptions or come from tangled international supply networks.
- And, as one might expect, higher repair expenses are set to push insurance premiums upward, given the increased replacement costs.
Strategic and Structural Shifts
- Companies are hastily exploring regional or “nearshored” supply chains to reduce their exposure to these erratic trade policies.
- OEMs are stepping up domestic production investments while revisiting the age-old lease-versus-buy debate for fleet vehicles.
- The industry appears to be bracing itself for roughly a 16–20 week period of marked volatility, and if tariffs stick around, long-term structural changes might well be in the offing.
Government and Industry Response
- Fleet associations and suppliers are urging talks and a spirit of collaboration to ease disruptions and keep North American supply chains intact.
- Meanwhile, the U.S. administration has hinted at temporary relief for the auto industry, even if a clear timeline or policy blueprint hasn’t yet emerged.
Forecasts and Outlook
Some analysts predict that, due to these higher costs and supply issues, U.S. vehicle sales could dip by as much as 2 million annually.
- The 25% tariff is likely here to stay for the foreseeable future, with a possibility of being nudged even higher if reciprocal tariffs with Canada and Mexico come into play.
- Overall operational expenses, including fuel, maintenance, and insurance, will continue climbing throughout 2025.
This summary captures the early days of the new tariff regime and will be updated as policies change and industry responses swirl.
How fleet managers are adapting their strategies to mitigate the impact of tariffs
What are the main challenges OEMs face due to these evolving conditions? Tariffs are stirring up a lot of questions these days. How do rising costs change the way companies pay back for vehicles? What steps are being taken to ease the extra financial load from pricier vehicles, and what happens when supply chain hiccups make parts hard to come by? People often repeatedly ask how fleet managers are reshuffling their plans to deal with these tariff bumps.
How Fleet Managers are Adapting to Tariff Pressures
- Postponing and Stretching Out Vehicle Replacements
Nearly half of fleet managers are hitting pause on their replacement schedules. About 30% are even working to extend the life of their vehicles to dodge those immediate tariff-driven costs. This delay might seem cautious, but it can bring along increased repair needs and more downtime as vehicles age.
- Switching to Local and Alternative Sourcing
Some fleets are changing their orders to focus on vehicles or parts made in the U.S. or North America—basically, they’re trying to sidestep tariff risks. In many cases, fleet managers are mixing up their supplier list by working with several OEMs and vendors, and sometimes they even consider refurbished or certified pre-owned options to keep the supply chain robust.
- Reassessing Buying, Leasing, and Reimbursement Options
Several companies are rethinking whether to lease or buy outright. They’re exploring custom leasing deals and flexible financing to handle cash flows better and avoid a sudden spike in spending. There’s also a growing look at vehicle reimbursement programs (where employees use their cars for work) as a way to cut down on costs tied to owning a fleet.
- Rethinking Budgets Through Scenario Planning
Fleet executives are now playing out different cost and supply scenarios. In most cases, they update their budgets to cover current expenses, unexpected price swings, and supply delays. Budgets have become more flexible, absorbing margin volatility and other surprises along the way.
- Focusing on Maintenance and Overall Ownership Costs
With parts getting more expensive and lead times stretching out, fleets are doubling on routine maintenance and forward-thinking repair plans to reduce unplanned downtime. They’re using tools like data analytics and telematics, which help keep an eye on vehicle health and optimize routes, even if those metrics get messy in practice.
- Building Stronger Partnerships
Many fleet managers want to build closer partnerships with local dealers and fleet service providers. These relationships can lead to lifecycle services, price protection deals, or tailored long-term contracts. Some are even collaborating with insurers to develop better, more custom fleet policies for rising insured values and premiums.
- Exploring Alternative Fuel and Electric Vehicle Options
A little over 40% of fleets see U.S.-made electric vehicles or alternative fuel options as a solid way to dodge tariff impacts, though a few are slowing their EV plans because the costs keep creeping higher. It’s a mixed bag, but exploring alternatives is becoming part of the long-term strategy for many.
- Staying Alert and Ready to Change Course
Finally, fleet managers monitor tariff news closely, often chatting with advisors and suppliers to anticipate sudden policy twists. They remain nimble and ready to tweak their strategies immediately as the landscape shifts.
Altogether, these moves signal more than a quick fix. They show a shift from merely handling short-term cost hikes to building a more resilient, adaptable fleet operation in an environment where tariff uncertainty is likely to remain challenging.
To discuss how tariffs might be impacting your fleet, contact Ed Pierce at Fleet Management Weekly’s Brand Acceleration either by phone (484) 957-1246 or email [email protected].