Fleet Logistics Opts for Experience in New Strategic Account Management Role
Europe’s largest independent fleet management provider, Fleet Logistics, has opted for extensive fleet experience in the appointment of Sue Branston to the new role of strategic account manager.
Branston has worked in the fleet industry for the last 25 years, and was most recently sales director at Total Accident Management where she was responsible for a team of business development managers and key account executives.
A Call to Action: Funnel Vision
by Ed Pierce, Founder, ITA Fleet Communications
The Sales Funnel is a proven representation of progress in the world of sales, and it is a common illustrative of the sales pipeline for management. However, the funnel has been useful among marketers in depicting the advancement of marketing opportunities, too.
Curiously, there has been scant consideration of a Sales & Marketing Funnel beyond the basic four elements of customer relationship building -- Attention, Interest, Desire, and Action. Yet, in the world of B2B, it takes a combination of interacting sales and marketing tactics to drive sales. Together, sales and marketing are how B2B business is won!
READ MORE, and see a great graphic of how the Sales & Marketing Funnel works!
CEI Names Bob Glose Senior Director of Operations
The CEI Group, Inc. (CEI) has named Bob Glose senior director of operations.
Mr. Glose has 13 years of diverse experience at CEI, spread over two terms of service.
“Bob is an experienced fleet professional who has distinguished himself in service to CEI customers and our organization,” said Wayne Smolda, CEI’s president and chief executive officer. “This latest promotion is a testament to his leadership as well as his contributions to our operating committee and strategic planning teams.”
Forklift Operator Safety 101
By Keith Trumbull, VP of Material Handling Equipment, Element Fleet Management
Did you know that, on average, there are 100 fatalities and between 80,000 and 90,000 injuries per year resulting from the unsafe operation of forklifts? Training plays a critical role in accident prevention and the safety of everyone involved in material handling equipment management. One of the more common pieces of material handling equipment that a manager will oversee is a forklift. Preventing forklift accidents saves lives, reduces costs and maximizes productivity.
In order to help monitor the use of machines and minimize the dangers, the Occupational Safety and Health Administration (OSHA) covers forklifts under the “Powered Industrial Truck” regulation. Last year alone, federal and state OSHA inspectors conducted 83,380 workplace inspections that resulted in over 2,000 citations for serious forklift violations. These violations typically carry a fine ranging from $500 to $7,000 each – a fee no company or operator wants to pay. However, in the retail and transportation/warehousing sectors, forklifts are the second most frequently cited area.
Avis Builds Largest Electric-Vehicle Lease Fleet In Europe With Latest Nissan Order
Denmark is about to gain the largest fleet of electric cars available for lease in Europe, thanks to a deal between Nissan and Avis.
The rental company will purchase 401 Nissan e-NV200 electric vans, and 60 Nissan Leaf electric cars. That will supplement an existing contingent of Leaf electric cars, and bring the total number of electric vehicles in the Avis Denmark fleet to 861.
