Gearing Up for NAFA I&E!
Fleet Management Weekly is finalizing our plans for the 60th annual NAFA I&E in Tampa next week -- and we're getting pretty excited to meet and interview many of you! If you haven't registered yet, there is still time to do so.
It's Distracted Driving Awareness Month, and we have an excellent article from Art Liggio at Driving Dynamics. He admits that it might seem like the millionth article on the topic, but this one is a little different: it takes a detour from the status quo and uses a bit of reverse psychology to help lower crashes related to distracted driving.
Are you marketing to fleet professionals? If yes, please check out this info on what Fleet Management Weekly can do for you. We have an audience of over 18,000+ fleet professionals, and we offer a breadth of options at very competitive prices. Email me to find out more.
Ted Roberts
President
Imperial Commercials Sees Great Results From Ebbon-Dacs’ moDel-VM
The UK’s largest independent commercial vehicle dealer group, Imperial Commercials, has seen gains in operating efficiencies from the introduction of moDel-VM, the new, standalone version of Ebbon-Dacs’ market-leading moDel solution, which improves vehicle collection and delivery efficiency.
The High Wycombe based company which employs 1,500 people in the UK, carried out an initial trial with two major fleet customers: a parcel delivery firm and a housing association which between them operate several thousand vehicles.
Following its successful conclusion, the company is now considering rolling it out for all its fleet customers.
Nissan Makes a Big Push in the Commercial Vehicle Space
Nissan is making a big push into the commercial vehicle space - and they’re hoping to entice fleet managers and FMCs with a full lineup of trucks and vans offering a 5-year 100,000-mile warranty.
WATCH the video to learn more. EMAIL Gary Van Orden for more info on Nissan Commercial Vehicles.
Checklist for Exhibitors: How to Get the Most Out of NAFA I&E
NAFA Institute & Expo opens in Tampa in less than two weeks. Are you ready?
By Ed Pierce, Fleet Industry Marketer
- Confirm who is attending the show from your company. What IT staff, customer service people, management, and sales reps are necessary to support the booth during exhibit hours and company events? If a sales rep has not arranged any customer or prospect meetings, why go?
- Release a NAFA I&E information packet for all company attendees with NAFA schedule of events; company activities and assignments (especially booth duty and competitive information-gathering). Explain what sales reps’ post-NAFA activity reports should include: Customer/prospect names? Meeting locations? Sales objectives? Goals achieved?
- Finalize media interviews for your executives or SME’s (Subject Matter Experts) with all pertinent press (whom marketing has already determined will be there).
2018 Ford F-150, Expedition Special Service Vehicles Help Police, Government, Fleet Customers go Further
They might be the only new vehicles sold in the United States with high-strength aluminum-alloy bodies, vinyl seats and 10-speed column-mounted shifters – just the way their customers want them.
For its law enforcement, government and fleet customers, Ford is unveiling its new 2018 F-150 Special Service Vehicle and all-new 2018 Expedition Special Service Vehicle designed to meet their very specific needs.
