By Art Liggio, President, Driving Dynamics
This is national distracted driving awareness month, and I'm thrilled to announce that this is the one millionth article written on the topic. To commemorate this annual campaign, let's strive to reach an all-time high this month in the number of drivers distracted at any single moment.
Wait, Huh? What in the world?
OK, I’ve taken some literary license with the introduction but, hopefully, I got your attention and provided a clue we’re going to look at things from an unexpected view. Of course I don’t really want the number of distracted drivers to go up this month, or ever. And maybe this isn’t the one millionth distracted driving article, although it may feel that way. But stay with me, there is a point to this—and it has to do with detouring from the status quo and using a bit of reverse psychology to help lower crashes related to distracted driving.
Elon Musk generated a storm of publicity yesterday with one tweet: “Tesla Semi truck unveil set for September. Team has done an amazing job. Seriously next level.”
What a bad idea.
Tesla has plenty to do without this new product introduction; the company faces significant operational challenges in introducing the Model 3, which it is touting to be its first mass production car.
It looks like “an aerodynamic white box” on wheels, according to Fast Company.
That’s a fair description. But it’s really a new type of vehicle being tested by Swedish start-up Einride and it could soon disrupt the transportation industry.
It’s called the “T-Pod”. It has no seats, no windows…and no driver. It is self-driving. It can also be controlled remotely, runs entirely on electricity and can go as far as 124 miles while hauling up to 20 tons of freight before needing another charge. Oh, and it’s quiet and pollution-free.
If you are seeking a promotion this year, consider these three things that are common to those who get promoted.
1. They go beyond meeting the qualifications.
Obviously, if you don’t meet the minimum eligibility requirements, you won’t even be considered for a promotion. But just meeting them is not enough. Why? Because there are typically countless others who can tick the boxes next to each of the job requirements.
"Become an Experience Maker"! May 4-5 -- University of California, San Diego Extension
Join this two-day immersive customer experience workshop where you will learn about best practices, leadership culture and decision making that guides the success of the top customer experience companies.
Companies like Apple, Amazon, Starbucks, REI, and newer start-ups including Airbnb, Square and Uber, dominate their industries and marginalize competition. How have these “Experience Makers” become better and different for customers and more profitable and longer lasting than the competition?