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Hydrogen For Fuel-Cell Vehicles Likely to Reach Price Parity With Gasoline By 2025

Green Car Reports

Hydrogen fuel-cell cars face many roadblocks to mass adoption, but a new report drafted by the California Energy Commission claims they could achieve price parity with gasoline by 2025.

The key findings are that the dispensed price of hydrogen is likely to meet an interim target based on fuel economy-adjusted price parity with gasoline of $6.00 to $8.50 per kilogram by 2025. That figure does not include the impact of California Low Carbon Fuel Standard credits, which would lower the cost of hydrogen to consumers even further, the report said.

Price parity with internal combustion has also long been considered a goal for battery-electric cars to aim for, but it's usually discussed in terms of battery cost, not efficiency.

Read the article at Green Car Reports.

 

Study: GM Will Lose US Market Share As It Redefines Its Future

Detroit Free Press

General Motors is risking its U.S. market share in a long-term play to offer an all-electric vehicle lineup, but it's the smart play for the future, especially if federal fuel economy regulations increase or gasoline prices drive higher.

By putting a lot of resources into electric powertrains and vehicles that use those, they’ve taken away some of the resources from traditional products.

GM has said it will offer 20 electric vehicles by 2023. It has been aggressively investing billions to get there. GM's risk is elevated, in part, because it will not have hybrid SUV offerings as it puts billions of dollars into future EV development.

Read the article at Detroit Free Press.

 

How This Year’s Number One Government Fleet Got There

By Mark Boada, Executive Editor

Rocky Buoy shies away from taking personal credit. Maybe that’s one of the reasons that San Luis Obispo County, California’s 1,080-unit fleet -- the one he’s been managing for the last 11 years -- tied for first place in this year’s 100 Best Fleets award program.

“I champion for my customers and my employees, but don’t say I am a champion, please don’t use that word,” he instructed me in a one-hour telephone interview. But what he is comfortable saying is that he believes that his team-oriented leadership style has made a difference.

“No one takes a job and says to himself, ‘I want to fail.’ No, he wants to succeed and wants to do a better job. So, if someone in my department is underperforming, it’s my fault or the supervisor’s fault, we’re not doing something right. Either we’re not letting him know that his mistakes are expensive, or he doesn’t have the right training or we’re not recognizing that something else is wrong. But he wants to do a better job. Never forget that your guys want to do their job.”

READ MORE

Take a Closer Look at Vehicle Utilization with Agile Fleet

There’s no one-size-fits-all answer when it comes to vehicle utilization rates, but it’s often best to keep it simple. One great place to start is with the ebook “The Ultimate Guide to Vehicle Utilization and Right-Sizing Fleet” that Agile Fleet created in conjunction with NAFA.

For more information visit http://www.agilefleet.com/. The Ebook is in the Resources section.

Communication, Risk Management and COVID-19

Communication has always been the backbone of an effective driver risk program, but in today’s world it is more important than ever. It’s critical for leadership to stay engaged with drivers, and to let them know that they are protected and cared for.

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FLEET VIDEOS
Moventum Helps Clients Solve Their Biggest Challenges
AFLA’s Membership Sees Steady Growth and Strong Engagement
How to Deal with Vehicle Planning and Ordering Challenges
Fixing Tolling for Fleets
AFLA’s Greatest Strengths and Opportunities
A Story of Safety and Driver Risk Management
Company Cars or Reimbursement? Which is Best for Your Fleet?
CRASH-FREE CULTURE®
Distracted Driving Isn’t a Technology Problem—It’s a Human One
Distracted Driving Isn’t a Technology Problem—It’s a Human One
CUSTOMER DRIVEN
First Quarter Reflection: Reset, Realign, Execute
First Quarter Reflection: Reset, Realign, Execute
ED PIERCE: FLEET MARKETING
A Call to Action: Google's New Rules May Actually Favor Fleet Industry Marketing Specialists
Google’s New Rules May Actually Favor Fleet Industry Marketing Specialists
Electric Vehicles
NHTSA Launches Commonsense Updates to Brake Pedal Requirements for AVs
FLEET ASSET MANAGEMENT
5 Ways FLD Helps Fleets Reduce Risk
5 Ways FLD Helps Fleets Reduce Risk
FLEET PRO FOCUS
Fleet Pro Focus: Shaefer Schuetz, City Rent A Truck
Fleet Pro Focus: Shaefer Schuetz, City Rent A Truck
FLEET SPECTATOR
Why the Traditional Vehicle Ordering Cycle No Longer Works
Why the Traditional Vehicle Ordering Cycle No Longer Works
Globally Speaking
Climate Risk is Changing the Speed and Direction of Electrification for Automakers
Climate Risk is Changing the Speed and Direction of Electrification for Automakers
IN THE PUBLIC INTEREST
DASH Breaks Ground on DC Metro Region’s First On-Route Electric Bus Chargers
DASH Breaks Ground on DC Metro Region’s First On-Route Electric Bus Chargers
SAFETY & RISK
IMPROVLearning: How Comedy, Behavioral Science and AI Improve Fleet Safety
IMPROVLearning: How Comedy, Behavioral Science and AI Improve Fleet Safety
WIFM: WOMEN IN FLEET MANAGEMENT
Remember to Sign-up for the WIFM Mentorship Program!
Remember to Sign-up for the WIFM Mentorship Program!
WORK TRUCK FORUM
JBF Consulting Identifies “Implementation Integrity Gap” at Root of Logistics Underdelivery
JBF Consulting Identifies ‘Implementation Integrity Gap’ at Root of Logistics Underdelivery
FMW FEATURES
Improving Productivity with AI: Turning Fleet Data into Faster Decisions
Improving Productivity with AI: Turning Fleet Data into Faster Decisions
Fleet Operations Are Changing - The Industry Needs to Evolve With Them
Fleet Operations Are Changing – The Industry Needs to Evolve With Them
What Summer Holiday Travel Reveals About the Growing Identity Fraud Challenge
What Summer Holiday Travel Reveals About the Growing Identity Fraud Challenge
How Agentic AI is Redefining Operational Momentum in the Wholesale Ecosystem
How Agentic AI is Redefining Operational Momentum in the Wholesale Ecosystem
Staying Ahead of Fuel Misuse and Problems
Staying Ahead of Fuel Misuse and Problems
Recent Posts
  • NHTSA Launches Commonsense Updates to Brake Pedal Requirements for AVs
  • Why the Traditional Vehicle Ordering Cycle No Longer Works
  • IMPROVLearning: How Comedy, Behavioral Science and AI Improve Fleet Safety
  • Improving Productivity with AI: Turning Fleet Data into Faster Decisions
  • How AFLA Is Positioning Itself for the Future of Fleet Mobility
  • Keep Every Heavy-Duty Maintenance Inspection on Track — Free Fullbay Checklist
  • Last Chance to Save: Register for NAFA’s Maintenance Workshop
  • Google’s New Rules May Actually Favor Fleet Industry Marketing Specialists
  • National Safety Council Projects Increased Traffic Crash Risk during Fourth of July Weekend
  • Gain Data-Driven Insights into Commercial Vehicle Market Trends at Executive Leadership Summit
ASSOCIATION NEWS
How AFLA Is Positioning Itself for the Future of Fleet Mobility
Last Chance to Save: Register for NAFA’s Maintenance Workshop
‘Raise Your Hand and Get Involved’
NAFA Names 2026 Class of Fellows, Honoring Leaders in Fleet Management
Award Winners Honored at NAFA I&E
2026 NAFA I&E Seeks to Change Perceptions, Invigorate Fleets
NAFA Announces Lineup for Media Day at I&E 2026: Industry Leaders to Showcase the Latest Innovations
TECHNOLOGY
Improving Productivity with AI: Turning Fleet Data into Faster Decisions
Fleet Operations Are Changing – The Industry Needs to Evolve With Them
AI-Powered Vehicle Inspections Move Beyond the Checklist
Motive’s New Workforce Capabilities Aim to Improve Performance, Automate Rewards
AI + Human Insight: Why Fleet Leaders Need Both to Win in 2026
NTSB Finds Automation Overreliance Contributed to Two Fatal Ford BlueCruise Crashes
New AI Assistants Automate Fleet Data Analysis, Decision Making and More
CONFERENCES & WEBINARS
2026 NETS Strength IN Numbers Conference: Early Bird Rates!
AFLA 2026 – Keynotes Announced!
Private Fleets Flex at National Private Truck Council Conference
Free NAFA Webinar: Manage Your Fuel Cost Volatility
Registration Now Open for NETS Annual Conference
Early Bird Pricing for AFLA 2026 – Ending June 1
NAFA Online Seminar: Essentials of Fleet Management
INDUSTRY ANNOUNCEMENTS
Union Leasing Becomes Moventum Fleet Management as 70-Year Company Accelerates into Next Phase
Fleetio Wins Innovations Award at NAFA’s 2026 Institute & Expo
WIFM is heading to NAFA!
Cox Automotive Unveils Cox Fleet, Setting a New Standard for Fleet Uptime Nationwide
AFLA Canadian Fleet Professional of the Year Award: Nominations Open!
NAFA Webinar: Kickoff the 2026 100 Best Fleets Contest on December 4!
Join NAFA’s Free Fleet 101 Live Course

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