Ford Dazzles with 2022 F-150 Lightning!
By Mike Sheldrick, Senior Editor
Ford pulled off what will be remembered as one of 2020's biggest corporate PR coups with its "reveal" last week of the 2022 F-150 Lightning, available for actual sale and delivery next spring.
It was widely applauded in the business and automotive press, and Ford quickly racked up nearly 50,000 $100 deposits.
Presumably, these would be refundable, and in any case, they don't count for much on a vehicle whose base price will be just under $40,000 (or even $30,000 with state and federal rebates). Still, because the F-150 has been the nation's pickup leader for over 40 years, these deposits shouldn't be dismissed as insignificant.
What may be most impressive is that this base version, the F-150 Lightning Pro, is aimed squarely at business fleets. There is the price of course, which is only slightly more than a base ICE F-150, and as befits a work truck, the seats are vinyl but just as important, it looks like a pick-up truck.
NETS 2021 Strength IN Numbers Annual Road Safety Conference
October 19-21, 2021 -- Mark your calendar now for NETS 2021 virtual conference.
NETS conferences bring together Global, Corporate, Government, and Non-profit employers.
Conference participants include NETS member companies from diverse industries, representing a collective global fleet of more than half-a-million vehicles, ~80% passenger vehicles, that travel nearly 11 billion miles annually
Why should you participate in NETS Conferences?
Revealed! These 25 Vehicles Are IntelliChoice’s Best Value Award Winners for 2021
When you buy a new car, the price you pay over time isn't what's on the sticker.
Depreciation, maintenance, and other hidden costs help determine how much you'll truly spend once you leave the dealership. Now, after analyzing total ownership costs for nearly every vehicle on the market, IntelliChoice is announcing the winners of its 2021 Best Overall Value of the Year (BOVY) awards.
This year, Intellichoice examined the five-year ownership costs of nearly 2,400 vehicles, accounting not only for depreciation and maintenance but also for insurance, financing, fees, fuel, and repair costs.
Brendan P. Keegan Accepted into Newsweek Expert Forum
Merchants Fleet announced CEO Brendan P. Keegan has been accepted into Newsweek Expert Forum, an exclusive professional organization where speakers, authors and experts share strategic insights and analysis.
Keegan was hand-selected to join the community based on his proven expertise in the fleet industry. He is a regular contributor to Fast Company and Newsweek, and also publishes a widely followed LinkedIn blog.
“It’s an honor for me to participate in this forum, with my peers across numerous industries” said Brendan P. Keegan. “This experience will help shape the conversations Merchants has with our fleet partners around the world.”
Scott Gerber, founder of Newsweek Expert Forum, says, "We are honored to accept Brendan into the Newsweek Expert Forum. When experts gather in curated, private settings, they can share advice and build trusted relationships that further their mutual success. Brendan brings important insights about fleet technology to this community.”
More Highlights from Cambridge Mobile Telematics’ Fleet Road Safety Panel Discussion
By Ed Pierce, Contributing Editor
This is the second part of the Cambridge Mobile Telematics' panel discussion about distracted driving, “The Road to Safety for Your Fleet Drivers: Why Behavior Change is Key to Eliminating Distracted Driving.”
The panel included Judy Columbus, senior fleet analyst for GlaxoSmithKline; Brian Kinniry, Product Development Director for CEI; Emily Stein, president of the Safe Roads Alliance; Joel Feldman, president of EndDD.org. CMT director of marketing Ian Murphy served as host.
Among the topics covered by the panel were monitoring driver performance and fleet driver safety education. How much is too much? How much is not enough? How much is just right?
