Wheels Donlen LeasePlan: A New FMC Powerhouse
In case you haven’t heard the news, there’s a new FMC powerhouse: Wheels, Donlen and LeasePlan USA have joined forces to form Wheels Donlen LeasePlan. In her article today, Julie Leicester writes that “the combined organization creates a powerhouse in the North American fleet market with the tremendous opportunity to shape the future and revolutionize the delivery of mobility services to clients.” Read more here.
Are You Marketing to Fleet Professionals?
Ed Pierce dives into how marketing teams at fleet service providers are “charged by management to increase brand awareness, influence their target audiences’ perceptions, and generate leads, management also insists on budget control, performance metrics, and a suitable ROI.” Read the article here.
Also, if you are marketing to fleet professionals there are a variety of effective, affordable ways that our new FMW Brand Acceleration program can help! Email me to learn more.
Ted Roberts
President
Trends Q4 Report by Element: Ukraine War Negatively Impacts Energy Market
The ongoing war in the Ukraine has negatively impacted energy markets in a significant way for the unforeseeable future.
Such a scenario coupled with all-time high inflation rates will continue to contribute to volatile prices and make evaluations around trends such as fuel, acquisition, and supply chain even more critical to keep fleets running profitably.
Keeping up with evolving market developments and being agile will position your business to manage fleet costs amidst uncertainty.
Download the 2022 Q4 Trends Report brought to you by Element.
2023 NAFA Institute & Expo: Registration is Open!
The future of fleet is at your fingertips during the NAFA 2023 Institute & Expo, April 17-19 in Baltimore, MD.
From incredible keynote presentations that make you question the barriers holding you back, to a state-of-the-art Expo Hall, I&E has something to offer everyone,
Thousands of fleet professionals in every segment including corporate, government, public safety, utility, education, and more will be there. Join them at the premier fleet event of the year by registering today!
Auto Safety Advocates Call for Fix to Pedestrian Detection Flaws as Deaths Soar
With pedestrians dying in traffic collisions at the highest level in 40 years, auto safety advocates say more must be done to give people safety.
They’re calling on the federal government and automakers alike to address the inability of many automatic emergency braking systems to detect pedestrians at night.
Researchers with the IIHS began warning about the problem earlier this year when testing showed many vehicles equipped with pedestrian automatic emergency braking systems, which are designed to brake when a driver does not, failed to stop for a crash dummy in night-time conditions.
NTEA Extends Work Truck Week® 2023 Exhibit Hours; New Exhibitor Pavilion Returns
Attendees will have more time to check out the latest commercial vehicles, equipment and technology from 500 companies at Work Truck Week® 2023 thanks to extended Work Truck Show exhibit hours.
Work Truck Week takes place March 7–10, 2023, at Indiana Convention Center in Indianapolis, Indiana. It encompasses The Work Truck Show®, Green Truck Summit, Ride & Drive, educational conference, and more. Green Truck Summit is March 7.
