Fleet Management Weekly had the recent opportunity to speak with Holly Vollant, Equipment Direct & Buy Direct Business Development Manager at Holman.
Holly has held various account management positions through her 14-year auto auction and remarketing career. Here, she shares her thoughts on the keys to building a career in the fleet industry and personal growth.
This is part of the Fleet Management Weekly series of Women in Fleet Management (WIFM) profiles.
Insurtech company, Click-ins, is developing an automatic AI-based solution for examining damage caused to vehicles based solely on images, taken from any mobile device in real time.
“The automotive field is undergoing a fundamental change, becoming smarter and more tech-oriented, affecting related fields. We are proud to be a part of this change and to contribute to the development and promotion of the insurance and automotive industry in order to prevent fraud and waste of money, and to enable accuracy and efficiency in outdated and complex processes,” said Doron Gohar, CEO of Click-Ins.
By Ed Pierce, FMW Brand Acceleration
Google's Universal Analytics will be replaced by Google Analytics 4 (GA4) on July 1, 2023. As a result, fleet marketing professionals should familiarize themselves with the new platform as soon as possible.
GA4's enhanced ability to view user data across all devices gives it a richer data set to build machine-learning models. These models allow marketers to predict the actions of their customers.
Tracking what a customer does today is the best prognosticator of the next action to be taken. as it paints a better picture of their next action than who they are. GA4 can help companies predict customer actions across channels.
Wheels' leaders share their insights into the meaning behind their new tagline, 'Together Let’s Go Far’: dreaming big, powering their clients' potential and defining their success through clients’ success.
This week we have an interview with Scot Wingo, CEO of Spiffy, the mobile auto service provider that offers a variety of hand car washing, advanced detailing, oil change, tire install and repair, brakes, and many other preventative maintenance services. Spiffy is making big strides in the fleet world, and it’s easy to see why. READ MORE.
Vans for Rent, Right Now
Kingbee can supplement your fleet by 10-20%, so you don’t miss out on revenue while you plan for a more long-term solution. LEARN MORE.
Are You Marketing to Fleet Professionals?
If so, Fleet Management Weekly has some excellent and affordable options when it comes to marketing to fleet professionals. Email me to find out more.
Ted Roberts
President