Analyzing the Impact of Cellular Connectivity on IoT in the Automotive Fleet Industry
By Sharath Muddaiah, Head of Portfolio Strategy for IoT Solutions, Giesecke+Devrient
The Internet of Things (IoT) has reshaped the automotive fleet industry, modernizing how fleet vehicles operate and interact with their environment.
Cellular connectivity serves as the backbone for IoT innovations in these connected vehicles, enabling a range of data-driven services that enhance functionality and safety. From a fleet industry perspective, IoT creates a network of interconnected devices that collect, share, and analyze data to improve fleet vehicle performance.
As technology changes, we can anticipate significant improvements in fleet vehicle safety, fuel efficiency, and user experiences. Improved connectivity will enable vehicles to communicate with each other and infrastructure, reducing traffic congestion and improving road safety.
The Hybrid Program Approach to Fleets: Pairing Vehicle Reimbursements and Company Vehicles
By Cardata
The days of choosing between fleet vehicles or a Vehicle Reimbursement Program (VRP) are behind us. More and more companies are adopting a hybrid approach that blends and mixes both strategies, allowing for greater flexibility, scalability, cost effectiveness, and sustainability.
This mix and match strategy acknowledges that one size doesn’t fit all in the world of vehicle programs, and by combining fleet and VRP, businesses can better meet the needs of their mobile workforce while also driving toward their organizational goals and KPIs.
The hybrid approach to VRPs and fleets offers a balanced, flexible, and forward-thinking strategy for companies navigating the complexities of fleet management and employee mobility.
The 23 Most Dangerous Cars on The Road
iSeeCars.com analyzed fatality data from the National Highway Traffic Safety Administration's Fatality Analysis Reporting System (FARS) of model year 2018-2022 cars with car crashes that resulted in at least one occupant fatality to identify the most dangerous vehicles on U.S. roads today.
The Hyundai Venue, Chevy Corvette, and Mitsubishi Mirage are the three deadliest cars on American roads, based on fatal accidents per mile traveled. The Porsche 911, Honda CR-V Hybrid, Tesla Model Y, Mitsubishi Mirage G4, Buick Encore, Kia Forte, and Buick Envision round out the top 10 deadliest vehicles, with fatal accident rates between 2.8 and 4.9 times the average.
A Call to Action: Applying the Most Effective Content Tactics to Meet Specific Marketing Objectives
By Ed Pierce, Fleet Management Weekly’s Brand Acceleration
Content marketing has become a crucial element in contemporary marketing strategies, providing advantages that traditional advertising often fails to achieve.
This impactful approach centers on the creation and dissemination of valuable, relevant, and consistent content aimed at engaging and retaining a well-defined audience, ultimately leading to profitable customer actions.
A fundamental reason for the effectiveness of content marketing lies in its capability to foster trust and credibility among your audience. It also plays a significant role in boosting brand visibility by improving your online presence.
Content marketing serves as a powerful means for lead generation. By creating content tailored to various stages of the buyer's journey, you can engage potential customers and guide them through the sales funnel.
Volkswagen’s ‘Active Hood’ Technology Could Save Pedestrian Lives
image: InsideEVs
Pedestrian safety is something modern American cars struggle with, partly because there’s no standard in place to test how a human head hitting a vehicle hood would fare in an impact.
Some new vehicles have hoods that automatically pop up before hitting a pedestrian, but not many can automatically retract the hood back to its original position after the impact is avoided. Volkswagen recently showcased how such a system would work.
Volkswagen's Proactive Pedestrian Protection system will offer a function that automatically pops open the hood. The feature is intended to soften the impact for a pedestrian's head. If it's a false alarm, the hood automatically closes.
