Even If Trump Kills Obama’s Fuel Economy Standards, Detroit Still Has To Make Green Cars
During the campaign, President-Elect Donald Trump called climate change “a hoax” and reaffirmed his view last week by choosing a well-known skeptic of global warming to lead his transition team at the Environmental Protection Agency.
Given Trump’s plan for a comprehensive review of all federal regulations, it’s not hard to predict which way he’s leaning when it comes to the issue of whether the strict fuel economy rules mandated by the Obama administration should be kept in place.
A steep climb is required starting in 2017, so that light vehicles will average 54.5 miles per gallon by 2025. Regulators recently found auto makers are on track to achieve roughly 50.8 mpg, or about 36 mpg in real-world driving. Industry lobbyists have asked for relief.
Bolt Breakthrough? A Tale of Two Electric Cars
Chevy Volt, Fiat 500e, Ford C-Max Energi, Nissan Leaf, Volkswagen E-Golf, BMW i3 ... the Los Angeles Auto Show is Ground Zero for showing off electrified vehicles.
California’s green culture and the state-mandated EV quotas make it a natural for all things battery-powered.
But unless your name is Tesla — America’s best-selling large sedan — electric vehicles have failed to interest U.S. consumers. EVs make up less than 1 percent of vehicle sales despite a $7,500 federal subsidy plus additional perks in several states including California. One of the most notable disappointments has come from one of the world’s most recognized brands, Mercedes. Its $42,000 battery-powered subcompact B-Class came to market in 2014 — yet is selling just 50 per month on average this year.
City of Denver Commits to Adding 200 Electric Cars by 2020
The city of Denver plans to add 200 plug-in electric vehicles to its fleet by 2020, saving the city an estimated $800,000 over the next decade and cutting 2,300 metric tons of greenhouse gas emissions over the cars’ lifetimes.
The city said it will start replacing its out-of-service cars with the more sustainable alternative in 2018, said Tyler Svitak, energy and transportation administrator with Denver’s Department of Environmental Health.
AmeriFleet: A Company with a Vision
AmeriFleet’s new Director of Sales is thrilled with her new position, and pleased to be part of a growing company with a strong vision.
A Call to Action: Begin Planning Your Customer-Centric Sales & Marketing Strategy
By Ed Pierce, Fleet Industry Marketer
In this era of digital marketing, micro-marketing is this decade’s most noteworthy consumer marketing trend.
Yet, customer-centric sales and marketing is a long-time B2B strategy that predates micro-marketing and can deliver the same benefits.
However, the value of a customer-centric approach eludes many B2B organizations, including many in the fleet industry. The problem stems from the typical marketing and sales (or sales and marketing) structure.
The definition of “customer-centric” for marketing has been traditionally focused on identifying and communicating with “target markets” through appropriate media. Messaging is usually based on an understanding of common needs.
The definition of “customer-centric” for sales begins with business relationship mapping that lays out a prospect’s stakeholders, organization, culture, industry, and strategic plan.
