Examining the ‘E’ in ESG: The Future for Fleets
By Ed Dubens, CEO/Founder of eDriving
As environmental, social, and governance (ESG) investments and environmentally focused vehicles and solutions surge in popularity across the globe, fleet organizations may be feeling overwhelmed while seeking a solution that successfully protects both their drivers and the planet.
In response to this crisis, fleet managers are presented with a plethora of environmentally conscious options, which vary in their ability to reduce emissions, as well as keep drivers safe. Some fleet managers may turn to electric vehicle investments, seeking to offset total fleet emissions via partial or full adoption of an EV fleet.
With comprehensive sustainability reporting becoming mandatory across the globe, Mentor’s EcoDrive feature powered by Greater Than provides increased control over a fleet’s environmental impact while providing the insights needed to reduce absolute CO2 emissions.
eDriving Webinar: Upgrade Your Fleet’s Carbon Footprint
As a new year approaches, so do new opportunities to modernize your fleet and take control of your organization’s carbon footprint by stepping up your sustainability standards.
Register to attend our upcoming webinar, “Connecting Driver Safety, Sustainability, and ESG for Maximum Impact”, on January 19, 2023,
Click on Your Region Below to Register for the Webinar
UK/EU Register for 10:00am GMT
To Create a Safe Transportation System, Start by Taking a Comprehensive Approach to Speed
A Safe System approach to speed would involve setting appropriate limits, enforcing those limits consistently, implementing new vehicle technology and modifying our road infrastructure.
First, adjusting speed limits to prioritize safety. We can focus on preventing injury to all road users, including pedestrians and cyclists. Second, enforcement to give teeth to those limits. Speed cameras are a proven strategy for this and can minimize encounters between police and violators.
Third, vehicle technology. Many commercial fleets in the U.S. have speed limiters. But technology that prevents or discourages speeding has yet to be widely adopted in private passenger vehicles. Finally, traffic-calming solutions such as narrowing lanes, reducing their number or installing speed humps can coax drivers into easing off the gas pedal.
Wheels Donlen LeasePlan Join Forces as Fleet Mobility Powerhouse
Wheels Donlen and LeasePlan USA have now come together as one industry-leading fleet management and mobility company. Athene, the majority stakeholder in Wheels Donlen, completed the transaction to purchase LeasePlan USA from LeasePlan Corporation.
Shlomo Crandus, CEO of Wheels Donlen, will continue as CEO and Matt Dyer, CEO & President of LeasePlan USA, will take on the role of President.
As one company, Wheels Donlen LeasePlan has $7 billion in assets, 800,000 vehicles under management, and, through the global alliance with ALD and the international cooperation agreement with LeasePlan Corporation, it serves clients in 60 countries.
Both Wheels Donlen and LeasePlan USA will continue to provide the valued support that the combined organization’s global clients enjoy and expect. The ALD Alliance with Wheels Donlen continues to be a strong and valued partnership. For LeasePlan global clients, there is an international cooperation agreement with LeasePlan Corporation.
The combined organization is even better positioned to serve clients of all fleet sizes from fleets of a few dozen vehicles to fleets with 20,000+ vehicles and across multiple industries. According to Matt Dyer, “We are fundamentally committed to the success of our clients both now and in the future as, together, we shape the future for fleet management and mobility.”
A Call to Action: Negotiating a High-Wire Marketing Balancing Act (Part 1)
By Ed Pierce, FMW Brand Acceleration
While virtually all fleet service providers’ marketing teams are charged by management to increase brand awareness, influence their target audiences’ perceptions, and generate leads, management also insists on budget control, performance metrics, and a suitable ROI.
Only by developing an effective mix of tactics can a marketing team perform what might best be described as a high-wire marketing balancing act. A precipitous fall from management’s good graces is only as far away as a breakdown in anyone of the myriad marketing channels.
Since numbers don’t always tell the whole story, it's generally the measuring aspect that proves to be challenging. Additionally, they may not always assist you in demonstrating true value for your company in terms of sales and returns. There is good news, though!
