Manheim Report: Used Vehicle Values Fall for Third Straight Month
The Manheim Used Vehicle Value Index (MUVVI) declined to 196.1 in June, ending the first half of 2024 down 8.9% from a year ago. Wholesale used-vehicle prices (on a mix, mileage, and seasonally adjusted basis) were down in June compared to May.
“Wholesale value declines have been stronger than we normally see for much of the last two months,” said Jeremy Robb, senior director of Economic and Industry Insights at Cox Automotive. “However, even though much of the industry was feeling the retail sales disruptions caused by the CDK outages in the latter part of the month, Manheim started to see wholesale price declines decelerate, ending the month at a seasonally normal pace."
Hot Wheels: Managing Fleet Vehicles and Driver Safety in High Temperatures
By Sarah Bechtold, eDriving
As the summer sun blazes, fleet managers face the dual challenge of maintaining vehicle performance while ensuring the well-being of their drivers. High temperatures can wreak havoc on fleet vehicles, leading to increased maintenance demands and potential breakdowns.
Understanding how high temperatures affect fleet vehicles and implementing practical preventative measures and maintenance schedules can keep both vehicles and drivers in optimal condition throughout the summer.
In addition to vehicle maintenance, prioritizing driver health and safety is crucial, especially during extreme heat. Implementing a comprehensive driver risk management program, such as Mentor by eDriving, can significantly enhance safety measures.
NHTSA Speeding Prevention Campaign: Focus on Deadly Consequences
The U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) launched its Speeding Catches Up with You speeding prevention campaign to remind drivers to slow down.
“Speeding accounts for nearly a third of all fatalities on our roads. While speeding may seem like the quick and easy option to make up some time when you’re running late, it puts you, your loved ones, and everyone else on the road in danger,” Deputy Administrator Sophie Shulman said.
For more information, visit NHTSA.gov/Speeding.
A Call to Action: A Suggested Plan for Your Next Email Campaign Targeting Fleet Decision-Makers
By Ed Pierce, Fleet Management Weekly’s Brand Acceleration
After years of building and receiving marketing proposals, I’d like to share with my peers an email campaign strategy that is proven to work in targeting corporate and government fleet managers and decision-makers. The goal is to generate prospects' interest and increase conversions of fleet optimization services.
This email marketing campaign is designed to effectively target and engage corporate and government fleet decision-makers by providing valuable, personalized content that addresses their specific pain points and demonstrates the clear benefits of our fleet optimization services.
By focusing on education, showcasing accurate results, and offering compelling calls to action, we aim to significantly increase qualified leads and conversions, ultimately driving substantial revenue growth for our fleet optimization business.
Cox Automotive Announces 2024 Top Tech Grand Champions
In late June, Cox Automotive hosted its annual Top Tech competition, a prestigious event bringing together the most elite technicians from the company’s Fleet Services and Manheim businesses.
“I am thrilled to congratulate our Top Tech Grand Champions, Runners-Up, Station Winners and all the elite technicians who competed in the finals this year. Their exceptional skills and dedication make them true leaders in our industry, and they represent the best-in-class team we have in Fleet Services by Cox Automotive, as well as Manheim,” said Patrick Brennan, SVP of Fleet Services.
