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Treehouse to Accelerate EV Adoption with Fleet Electrification Solution

Treehouse, a software-enabled installation platform for electrification projects, has enhanced its services with a turnkey, tech-enabled solution designed to streamline the deployment of residential electric vehicle (EV) charging infrastructure for fleet owners and management companies.

“Fleet operators who are deploying electric vehicles at scale face a complex task of ensuring consistency, quality and compliance across large, distributed fleets,” said Eric Owski, CEO of Treehouse. “By offering a turnkey, streamlined solution, we empower fleet owners and managers to help their drivers get reliable, cost-efficient home charging..."

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FMW Brand Acceleration: Branding Tools to Overcome Fleet Manager Confusion

A recent study on the marketing challenges faced by fleet industry vendors highlights a significant obstacle: a lack of brand awareness due to vendor solution confusion.

Over 46% of fleet managers use more than ten different vendor tools. Fortunately, FMW’s Brand Acceleration can accelerate brand recognition and increase qualified lead generation.

Our fleet marketing experts work closely with your team to develop a tailored marketing strategy that enhances your brand, sets you apart from both direct and indirect competitors, and highlights your unique value.

To discuss the possibilities, contact Ed Pierce at 484-957-1246 or [email protected]

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NAFA Opens Applications for the 2025 100 Best Fleets in the Americas, Introducing New Award and Criteria

NAFA, the leading membership organization for fleet professionals, is excited to announce that applications for the prestigious 2025 100 Best Fleets in the Americas are now open.

The competition recognizes excellence in fleet management across North, Central and South America, celebrating the achievements of both commercial and public fleets.

Applications for the 2025 100 Best Fleets will close on January 31, 2025. The winners will be unveiled at the 2025 NAFA Institute & Expo (I&E), taking place April 28-30, 2025, in Long Beach, California.

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Motive Launches Roadside Assistance with 75K Providers

Motive, the AI-powered Integrated Operations Platform, announced the launch of Motive Roadside Assistance, a comprehensive 24/7/365 roadside support service designed to improve driver safety and operational efficiency.

Motive Roadside Assistance connects commercial drivers to more than 75,000 roadside assistance providers across the U.S. and Canada. Motive customers will receive up to 20% discounts on the service, and an additional 5% discount when service is purchased using their Motive Card.

“While our north star is to prevent accidents through instant and precise AI-powered risk detection, it is just as important we protect drivers and reduce risk when accidents do happen,”  said Jai Ranganathan, Chief Product Officer, Motive.

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A Conspiracy of Love!

Welcome to our final Fleet Management Weekly newsletter of 2024. Our first newsletter of the New Year will be published on January 8, 2025. Our website, FleetManagementWeekly.com will be updated daily.

Our Fleet Management Weekly family wishes you and your family a wonderful, safe holiday season.

We love this quote from American essayist and editor Hamilton Wright Mabie: “Blessed is the season which engages the whole world in a conspiracy of love!”

Happy Holidays!

Janice Sutton
Editor in Chief

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FLEET VIDEOS
Moventum Helps Clients Solve Their Biggest Challenges
AFLA’s Membership Sees Steady Growth and Strong Engagement
How to Deal with Vehicle Planning and Ordering Challenges
Fixing Tolling for Fleets
AFLA’s Greatest Strengths and Opportunities
A Story of Safety and Driver Risk Management
Company Cars or Reimbursement? Which is Best for Your Fleet?
CRASH-FREE CULTURE®
Distracted Driving Isn’t a Technology Problem—It’s a Human One
Distracted Driving Isn’t a Technology Problem—It’s a Human One
CUSTOMER DRIVEN
First Quarter Reflection: Reset, Realign, Execute
First Quarter Reflection: Reset, Realign, Execute
ED PIERCE: FLEET MARKETING
A Call to Action: Google's New Rules May Actually Favor Fleet Industry Marketing Specialists
Google’s New Rules May Actually Favor Fleet Industry Marketing Specialists
Electric Vehicles
America’s Heavy EV Problem May End with Drivers Paying More
FLEET ASSET MANAGEMENT
5 Ways FLD Helps Fleets Reduce Risk
5 Ways FLD Helps Fleets Reduce Risk
FLEET PRO FOCUS
Fleet Pro Focus: Shaefer Schuetz, City Rent A Truck
Fleet Pro Focus: Shaefer Schuetz, City Rent A Truck
FLEET SPECTATOR
Why the Traditional Vehicle Ordering Cycle No Longer Works
Why the Traditional Vehicle Ordering Cycle No Longer Works
Globally Speaking
Climate Risk is Changing the Speed and Direction of Electrification for Automakers
Climate Risk is Changing the Speed and Direction of Electrification for Automakers
IN THE PUBLIC INTEREST
DASH Breaks Ground on DC Metro Region’s First On-Route Electric Bus Chargers
DASH Breaks Ground on DC Metro Region’s First On-Route Electric Bus Chargers
SAFETY & RISK
IMPROVLearning: How Comedy, Behavioral Science and AI Improve Fleet Safety
IMPROVLearning: How Comedy, Behavioral Science and AI Improve Fleet Safety
WIFM: WOMEN IN FLEET MANAGEMENT
Remember to Sign-up for the WIFM Mentorship Program!
Remember to Sign-up for the WIFM Mentorship Program!
WORK TRUCK FORUM
JBF Consulting Identifies “Implementation Integrity Gap” at Root of Logistics Underdelivery
JBF Consulting Identifies ‘Implementation Integrity Gap’ at Root of Logistics Underdelivery
FMW FEATURES
Improving Productivity with AI: Turning Fleet Data into Faster Decisions
Improving Productivity with AI: Turning Fleet Data into Faster Decisions
Fleet Operations Are Changing - The Industry Needs to Evolve With Them
Fleet Operations Are Changing – The Industry Needs to Evolve With Them
What Summer Holiday Travel Reveals About the Growing Identity Fraud Challenge
What Summer Holiday Travel Reveals About the Growing Identity Fraud Challenge
How Agentic AI is Redefining Operational Momentum in the Wholesale Ecosystem
How Agentic AI is Redefining Operational Momentum in the Wholesale Ecosystem
Staying Ahead of Fuel Misuse and Problems
Staying Ahead of Fuel Misuse and Problems
Recent Posts
  • Why the Traditional Vehicle Ordering Cycle No Longer Works
  • IMPROVLearning: How Comedy, Behavioral Science and AI Improve Fleet Safety
  • Improving Productivity with AI: Turning Fleet Data into Faster Decisions
  • How AFLA Is Positioning Itself for the Future of Fleet Mobility
  • Keep Every Heavy-Duty Maintenance Inspection on Track — Free Fullbay Checklist
  • Last Chance to Save: Register for NAFA’s Maintenance Workshop
  • Google’s New Rules May Actually Favor Fleet Industry Marketing Specialists
  • National Safety Council Projects Increased Traffic Crash Risk during Fourth of July Weekend
  • Gain Data-Driven Insights into Commercial Vehicle Market Trends at Executive Leadership Summit
  • License Plate Cameras Are About to Start Tracking a Lot More Than Just Your Car
ASSOCIATION NEWS
How AFLA Is Positioning Itself for the Future of Fleet Mobility
Last Chance to Save: Register for NAFA’s Maintenance Workshop
‘Raise Your Hand and Get Involved’
NAFA Names 2026 Class of Fellows, Honoring Leaders in Fleet Management
Award Winners Honored at NAFA I&E
2026 NAFA I&E Seeks to Change Perceptions, Invigorate Fleets
NAFA Announces Lineup for Media Day at I&E 2026: Industry Leaders to Showcase the Latest Innovations
TECHNOLOGY
Improving Productivity with AI: Turning Fleet Data into Faster Decisions
Fleet Operations Are Changing – The Industry Needs to Evolve With Them
AI-Powered Vehicle Inspections Move Beyond the Checklist
Motive’s New Workforce Capabilities Aim to Improve Performance, Automate Rewards
AI + Human Insight: Why Fleet Leaders Need Both to Win in 2026
NTSB Finds Automation Overreliance Contributed to Two Fatal Ford BlueCruise Crashes
New AI Assistants Automate Fleet Data Analysis, Decision Making and More
CONFERENCES & WEBINARS
2026 NETS Strength IN Numbers Conference: Early Bird Rates!
AFLA 2026 – Keynotes Announced!
Private Fleets Flex at National Private Truck Council Conference
Free NAFA Webinar: Manage Your Fuel Cost Volatility
Registration Now Open for NETS Annual Conference
Early Bird Pricing for AFLA 2026 – Ending June 1
NAFA Online Seminar: Essentials of Fleet Management
INDUSTRY ANNOUNCEMENTS
Union Leasing Becomes Moventum Fleet Management as 70-Year Company Accelerates into Next Phase
Fleetio Wins Innovations Award at NAFA’s 2026 Institute & Expo
WIFM is heading to NAFA!
Cox Automotive Unveils Cox Fleet, Setting a New Standard for Fleet Uptime Nationwide
AFLA Canadian Fleet Professional of the Year Award: Nominations Open!
NAFA Webinar: Kickoff the 2026 100 Best Fleets Contest on December 4!
Join NAFA’s Free Fleet 101 Live Course

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