Gas It Up Introduces Gasoline Mobile Fueling to Fleets
By Ed Pierce, Contributing Editor
The benefits of diesel wet hosing, also known as mobile fueling, fleet fueling, or on-site fueling, are well-known by fleet managers that operate large fleets of trucks for their daily operations.
The most significant advantage of wet-hose fueling is the significant potential time and financial savings derived from the elimination of fuel storage on company grounds, more data-driven and responsive decision-making, and increased driver productivity.
Kevin Fisher, vice president of Strategic Fleet Operations, points out that Gas It Up is, at its heart, a technology-based company: "We have an app for the desktop, iPhone, or Android designed expressly for the mobile fueling business. It brings refueling into the future and safely delivers top-quality fuel directly to consumers.
2021 Free Press Truck of the Year: Ford F-150 Excels With New Features, Creative Details
Ford continues the rolling reinvention of America’s bestselling vehicle with the 2021 F-150 full-size pickup. For 2021, the big changes are tech under the skin, though a crisp design, creative lighting and can’t miss ‘em grilles ensure nobody will mistake Ford’s new showpiece for last year’s model.
The F-150’s dimensions are nearly unchanged, out of respect for the fact that it’s easier to get a new truck than a bigger garage.
The 2021 F-150 doesn’t skimp on growth in other areas. It’ll be one of the first vehicles — alongside the Mach-E electric SUV — to offer Ford’s new hands-free highway driving system later this year. Standard connectivity for over the air updates will add other new features throughout the F-150’s working life.
Read the article at Detroit Free Press.
A Call to Action: The Importance of Storytellers, Substantiators, and Derailleurs in Today’s Changed B2B Market, Part Three
The roles of a bicycle derailleur and marketing are comparable. The first aligns front and rear sprocket wheels to deliver the best pedaling results in different terrain. The second aligns company product and service features with buyer needs to deliver more sales.
By Ed Pierce, ITA Communications. Fleet
In the November and December 'A Call to Action' columns, I wrote about fleet service providers' need to focus on storytelling and substantiation in their promotional messaging.
While these keys to marketing success are always valid, they hold even more weight as pandemic disruption puts pressure on companies to cut costs drastically and generate more revenue.
Fuel Delivery Offers Efficiency and Safety
Fuel delivery offers more efficiency, especially when your fleet has hundreds or thousands of vehicles. It offers safety benefits as well - including protecting your drivers from touching dirty gas pump handles.
The Pandemic is Greatly Accelerating Mobility Patterns
Changes to travel and mobility patterns have accelerated because of the pandemic, and employers worldwide will increasingly be expected to have flexible mobility solutions in place.
