Each month, Fleet Management Weekly will feature material handling equipment guidance from Keith Trumbull, Vice President of Material Handling Equipment at Element Fleet Management.
As fleet managers, each day you work to ensure your fleet is cost effective and efficient. You likely have a plan in place to manage your cars and trucks. But do you have a similar strategy for other assets in your organization, such as forklifts, pickers, pallet jacks and other material handling equipment?
Often overlooked, these items are just as important to manage as your fleet of vehicles. Whether you’re just stepping into the fleet manager role or have years of experience, here are the top three questions to consider regarding asset management, not just vehicle management.
Using a fleet tracking solution, like GPS Insight, to monitor expensive equipment and assets can help to prevent theft, extend equipment and asset lifecycles, monitor their current locations in real-time, and more.
GPS tracking devices can track any type of asset, no matter its geographical location.
READ MORE to learn about the best devices for your needs.
How is your fleet going to address cost containment concerns going into 2015? Some of the top cost containment challenges predicted for fleets in the new year include fleet safety costs, new vehicle acquisitions, and fuel costs. GPS Insight can help to solve these challenges and more so your fleet can have the most profitable 2015 possible.
An “integrated marketing plan” sounds like the natural result of a sound business process. Why wouldn’t a fleet provider’s marketing plan integrate all of the tactics in support of one set of goals?
Specifically, it makes sense that a company should use more than one medium to distribute a singular marketing message. A plan comprising different promotional methods ought to be designed so that each method reinforces the others. And, when there are multiple messages, distributed through multiple channels, they should relate to each other in support of an over-arching strategy.
We’re very pleased to welcome the addition of another exclusive, thoughtful monthly column in Fleet Management Weekly.
This week, we feature Element Fleet Management’s new column Fleet Asset Management: Material Handling Equipment 101. The author, Keith Trumbull, Vice President of Material Handling Equipment at Element, says, “As fleet managers, each day you work to ensure your fleet is cost effective and efficient. You likely have a plan in place to manage your cars and trucks. But do you have a similar strategy for other assets in your organization, such as forklifts, pickers, pallet jacks and other material handling equipment?” Good question -- read Keith’s article to learn what you need to consider.
It's easy to be confused about IRS compliance for personal use of company vehicles, but Matt Betz, Vice President of Business Development, Fleet at Motus, explains it all so clearly in his timely column: The Modern Mobile Worker: Doing The Right Thing.
Have you visited our newly-revamped Fleet Management Weekly website? We urge you to check it out -- in it you'll find a wealth of news, columns, videos, and articles of interest to our fleet community. We welcome your comments and suggestions - we're tweaking the site constantly.
Janice Sutton
Executive Editor