NAFA I&E continues to broaden its appeal - and is now reaching out to people who don’t do fleet 100% of the time.
According to CX expert Jeof Bean, somewhere around 15 to 20% of companies realize that they need to fully understand what customer experience is and how can they can best interact with their customers to create an experience that's better and different -- one where clients become advocates.
Fortune
Tesla has launched a new webpage to promote corporate fleet sales in North America, the latest effort by the automaker to diversify its revenue stream.
The new webpage, which markets the Model S sedan and Model X sport utility vehicle as the "perfect company car," follows a similar sales effort that started last year in Europe and the hiring of Michael Stafford in August to head up a corporate fleet program. Hat tip to Teslarati for first noting the new corporate sales page.
Tesla's corporate sales webpage includes basic information on the cost and savings of owning an electric vehicle, testimonials, and links to scheduling a test drive. The company says it will even make an onsite visit "for all of your colleagues to experience a Tesla."
By Mark Boada, Senior Editor
Like the typical American, I believe I’m an above-average driver. Which means I’m probably overconfident, at least occasionally complacent and not as good as I think I am. It also means I’m probably not much different from a lot of fleet drivers.
So, it was with mixed feelings that I headed out to Driving Dynamics’ all-day, behind-the-wheel driver training course. What, I thought, did it have to teach me? After all, I’ve been driving for nearly 50 years, and have driven hundreds of thousands of miles as a professional driver (during college and between jobs I’d been a limousine service driver), during which time I never once had an accident, not even in mid-town Manhattan during rush hour and on the treacherous Belt and Southern State parkways, with their shoulder-less, too-narrow lanes, sewer grates, potholes and crazy-fast drivers.
But then again, there was that rear-ender I caused a few years ago, fiddling with my new toy, a shiny new GPS.
Would you change how you get to work for $10 a month? $50? How about $100?
As dense cities struggle with packed roads and choking smog, officials are on the hunt for ways to get people out of cars and onto their feet, bikes, or public transit. One idea? Paying them off. And Washington, DC is thinking about doing just that.
A bill before the city council would compel employers who provide free parking to offer transit benefits (like a pre-tax bus pass) or a cash payment to workers who find another way to the office. The goal here isn’t to stamp out cars, but to let the non-drivers “cash out” the value of “free” parking.