Customer Experience Insights Labs Help You Innovate the Next Generation Customer Experience
The Fleet Customer Experience Revolution
By Jeofrey Bean
Apple, Intuit and Netflix are companies that have created the future of customer experience. They are also examples of companies that have dedicated or temporary customer experience and user experience labs. These labs reproduce real-world environments, product purchase and use conditions for insightful customer experience management decisions.
Creating and using customer experience labs is not just for established companies with dedicated budgets. Those who are resource constrained can set-up a make shift lab. The key is to make it like the customer environment and have unbiased processes to learn from people’s interactions in the customer experience you are proposing.
Teaching Fleet Clients to Plan Better
Teaching fleet clients to plan better can yield very positive results when it comes to asset management and cost management.
AlphaCredit Selects Miles from Sofico to Move into Corporate Business Market
AlphaCredit Sales Director, Gaëtan Vercruysse
AlphaCredit, the Belgium-based consumer credit arm of BNP Paribas Personal Finance, has implemented the Miles software solution from Sofico as it launches into the small fleet and business market for the first time.
AlphaCredit has a market-leading position in the Belgian consumer finance market, while some 35% of its business comes through point-of-sale retail car finance to dealers and white-labelled finance products to manufacturer-owned finance houses and leasing companies.
However, AlphaCredit wanted to find other routes to market and offer finance leasing and associated products to the smaller end of the corporate market – typically businesses with five cars or less - as it looked to diversify its product offering and spread its risk.
Skill Sets Fleet Managers Need Today
When it comes to the skill sets that fleet managers need today, the ability to report and communicate clearly to upper management are more important than ever.
Why Cars Are Safer Than They’ve Ever Been
In crash testing it's called time zero: the moment an accident begins. When we think about vehicle safety, we tend to think about what happens after time zero. Crumple zones engage. Seat belts cinch tight. Airbags erupt. And after the violence ends, ideally the passenger cell remains intact, the humans inside unharmed.
Those fractions of a second at the onset of an impact are crucial. But so are the ones that come before it. And the quest for safer cars runs in two directions—not just surviving a crash but trying to stop the clock before it ever gets to time zero.
