Shell Oil Products US (“Shell”), one of the largest branded commercial fleet fuel card providers in the world, in conjunction with Excentus Corporation, a PDI company, owner of the Fuel Rewards® program, today announced the launch of the Fuel Rewards® Pro program, the first-to-market loyalty program that offers personal rewards to fleet drivers who fill up at participating Shell branded locations nationwide.
The program will allow drivers to earn five cents per gallon for personal fill-ups each time they make a work fill-up of at least 10 gallons using Fuel Rewards® Pro. Restrictions apply. Rewards subject to expiration. At participating stations only. See fuelrewards.com/pro for complete Fuel Rewards program details and Terms and Conditions.
Fuel Rewards® Pro members are also awarded Gold Status, allowing them to earn an extra five cents per gallon Fuel Rewards® savings during personal fill-ups up to 20 gallons. Additionally, drivers who enter their Pro ID can pump beyond the previously imposed twenty-gallon limit.
“We know that fleet drivers are some of the hardest working folks on the road, and we’re proud to be able to provide them with a little extra personal reward when they fill up at Shell,” said Rusty Barron, Vice President of Commercial Fleet North America at Shell. “At Shell we’re always working to provide the most innovative and rewarding experience for our customers, and the Fuel Rewards Pro program is geared to do just that, from providing personal rewards to allowing fleet drivers the freedom now to fully fill their tank.”
The Fuel Rewards® Pro program launched February 21st at participating Shell branded stations across the country. Using the Fuel Rewards® Pro app, drivers will be able to obtain a Pro ID, and easily identify any participating Shell branded station. Once at the pump, drivers select “Fuel Rewards” when prompted, enter 777 + their Alt ID, use a fleet or any payment card, and pump 10 gallons or more to earn a five cents off per gallon Pro reward. This reward can be applied to their next personal fill-up up to 20 gallons using their Alt ID.
“We’re really excited to be working with Shell to design and deliver the Fuel Rewards Pro program with fleet drivers in mind,” said Brandon Logsdon, SVP of Marketing Solutions at PDI. “Together, with Shell and insights powered by PDI Marketing Cloud Solutions, we’re proud to be rewarding fleet drivers across the U.S. when they fill up at Shell.”
Shell Fleet Solutions’ full portfolio of commercial cards includes the Shell Fleet Navigator® Card, a universal fuel card for larger fleets, the Shell Fleet Plus Card and the Shell Small Business Card. To learn more about Shell Fleet Solutions and its offerings for North America, visit https://www.shell.us/business-customers/shell-commercial-cards or https://www.fuelrewards.com/pro
