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ALG Perceived Quality Study Results

Lyman_Eric_ALG_100w

Eric Lyman
Director of Residual Value Solutions
ALG

Click here to read ALG Industry Report for July-August 2012

ALG’s Spring 2012 Perceived Quality Study continues long-term trends seen since the inception of study in 2008, most strikingly sustained rise of Ford, Hyundai, and Kia brands. Over past five years, Ford increased quality rankings 37%, Hyundai 25%, and Kia 32%.

Honda Topped All Other Mainstream Brands for 5th Consecutive Survey:
Toyota coming back with largest score increase in past year, if trend continues could retake top position.

2nd Tier of Mainstream Manufacturers Includes Subaru, Ford, Nissan, and Volkswagen:
All of which are very near each other in perceived quality, w/ score of approximately 70.

Lexus Took Top Spot in Luxury Segment w/ Score of 85.4:
This is 2nd year w/ Lexus on top, after declining somewhat w/ Toyota recalls in 2010.

Aug 28, 2012tedroberts
Ricky Beggs on IARA, Gas Prices, and Auction TrendsFord Up 37% in ALG Quality Study
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