(Yoda Image Licensed from Deposit Photos)

By Laura Jozwiak, Wheels

While Yoda guided Luke Skywalker to master the light side of the Force, his wisdom offers surprising relevance to today’s world of customer service.

Yoda’s teachings can remind us to approach our work with purpose, resilience, and clarity. One quote stands out: “Do or do not. There is no try.”

Successful customer service now requires a strategic blend of rapport, results, and data-driven insights that deliver real value. Navigating these high expectations might feel daunting, but Yoda’s reminder rings clear: our commitment must go beyond simply trying.

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By Ed Pierce, Fleet Management Weekly’s Brand Acceleration

Content marketing has become a crucial element in contemporary marketing strategies, providing advantages that traditional advertising often fails to achieve.

This impactful approach centers on the creation and dissemination of valuable, relevant, and consistent content aimed at engaging and retaining a well-defined audience, ultimately leading to profitable customer actions.

A fundamental reason for the effectiveness of content marketing lies in its capability to foster trust and credibility among your audience. It also plays a significant role in boosting brand visibility by improving your online presence.

Content marketing serves as a powerful means for lead generation. By creating content tailored to various stages of the buyer’s journey, you can engage potential customers and guide them through the sales funnel.

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By Fleet Management Weekly Staff

One underreported aspect of fleet safety involves protecting vehicles from theft. With expensive onboard components and catalytic converters in high demand, vehicle theft has skyrocketed over the last couple of years.

To learn more about IntelliShift and how fleet managers can prevent vehicle theft from happening to them, we spoke with Erin Gilchrist, VP of Fleet Evangelism at IntelliShift.

“IntelliShift brings all of those day-to-day fleet management aspects to life with daily insights that help fleet managers be more predictive and proactive… We’ve helped many customers use telematics to find stolen assets quickly before any damage occurs. We’ve also alerted our customers when their vehicles are mobilized after hours or they’ve been parked at a location or a site.”

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Fortunately, inventory has rebounded this year in a way that makes EVs in particular an extremely good deal. Federal tax credits for electric and plug-in hybrid vehicles are easier than ever to access for eligible models, too, as you can apply the credit directly to the purchase price.

However, shoppers looking for a gas-electric hybrid may still have to fight the crowds to get what they want, as hybrids are having a bit of a moment right now.

Cars.com has compiled a listing with the most available new all-electric, hybrid and plug-in hybrid vehicles ranked by total inventory among Cars.com dealers. Starting the list are the Ford Mustang Mach-E, Hyundai Ioniq 5 and the Ford F-150 Lightning.

via Cars.com

The number of EVs on the road is growing. Recent figures show the EV market share closing in on ten percent nationally. EV infrastructure is improving to meet the demand. The number of EV charging points in America increased by 29 percent nationwide in 2023. But is that increase happening quickly enough?

Different states have different needs for EV charging. An interesting metric for how successful states have been at providing EV infrastructure is to look at their EVs per charging point ratio. The more registered EVs a state has, the more public charging points it needs. And many states – even avowedly EV-friendly ones – may be far from where they need to be with EV charging infrastructure.

via InsideEVs

A modified version of Lucid’s Air EV was recently tested by the California Highway Patrol. The fierce-looking “Lucid Pursuit” will catch you if you try to run with unrivaled range and performance.

Lucid’s Air Sapphire can hit 0 to 60 mph in just 1.89 seconds. That’s faster than the Porsche 918 Spyder (2.1 secs), Buggati Bolide (2.17 secs, and Ferrari SF90 XX Stradale (2.3 secs). Basically, you won’t be outrunning one of these with your average (or even a not-so-average) car.

The 2025 Lucid Air Pure is “the World’s most efficient car,” with a record efficiency rating of 5 mi/kWh. It also has the highest MPGe rating of any EV, with 146 MPGe from the EPA.

via Electrek

The auto industry is experiencing a notable upswing, with new light-vehicle sales up 10.6% year over year in October.

Fleet sales saw a mixed performance, with large rental fleet sales up 52.5% year over year, commercial fleet sales down 7.6%, and government fleet sales up 8.7%. The estimated fleet share of 13.9% was down compared to last year’s share of 15.9%.

Wholesale used-vehicle prices were down month over month and year over year in October, according to the Manheim Used Vehicle Index (MUVVI). Wholesale vehicle values declined 0.1% in October on a seasonally adjusted basis, as the MUVVI declined to 202.8, down 3.2% from a year ago.

via Cox Automotive

By Bill Bishop, SVP of Sales and Marketing, FLD Remarketing

Welcome to the third installment of the 2024 White Metal Market Report, our quarterly look at news, views and important topics affecting the used white metal vehicle market (we even chime in on the big trucks too).

Looking back on the third quarter is a lot like looking back on the rest of 2024 – and a good part of 2023 as well. For the most part, used vehicle markets have stabilized after experiencing a rocky four months.

Despite the fact that anything can happen in a world that has the capability to change in an instant, we don’t see those kinds of dramatic changes for the used white metal market as we head into the end of 2024.

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(Photo: Scott Davidson, LinkedIn)

By Fleet Management Weekly Staff

Fleets choose to electrify for many different reasons: sustainability goals, regulatory compliance, and cost savings, to name a few. But the process of electrification is more straightforward than said or done.

Revolv can help fleet electrification transition by reducing operational complexities and risks, minimizing upfront costs while maximizing long-term savings, and ensuring a smooth and timely transition.

We asked CEO Scott Davidson to detail the company’s role in the electrification transition.

“Many fleets recognize the need to electrify, but it requires a skillset they don’t have the resources to build internally. Success comes when we sit on the same side of the table as our customers…”

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By Sarah Bechtold, eDriving

The holiday season brings a surge in demand for many businesses, creating both opportunities and challenges for fleet managers.

As demands grow, so do the risks—everything from driver fatigue to vehicle breakdowns becomes more likely.

Keeping safety and efficiency at the forefront is essential for managing holiday pressure without sacrificing the well-being of drivers or the reliability of operations. Here’s a guide to help your fleet stay safe, productive, and stress-free this holiday season.

And for fleets looking to enhance safety and visibility during this high-stress period, Mentor by eDriving offers a comprehensive driver risk management program.

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