Jonathan Banks
Senior Director
NADA Used Car Guide
NADA Used Car Guide’s latest “Perspective” special report digs into what’s been happening lately with passenger car retention. Subcompact cars have depreciated the least of any mainstream segment during the review period, earning an overall retention score of 54.4%. The Honda Fit had an average retention rating of 62.7%, followed by the Scion xB, and the Kia Soul, which averaged 60.6% and 60.1%, respectively.
Here’s NADA Retention Review: Passenger Cars
Subaru Impreza Had Highest Retention of Any Vehicle at 63.5%:
Subaru and Lexus each won top spots on two of the vehicle segment categories.
Lexus IS Took Luxury Car Segment at 57.8% Retention:
Followed by BMW 5 Series at 54.5%, and Audi A4 at 54.3%.
In Hybrid Category, Lexus CT Led at 62.4% and Toyota Prius Followed at 54.3%:
Buyers trust Toyota’s hybrid technology – it’s no surprise to see two of their cars at top.
