The achromatic exterior paint hues – white, black, gray, and silver – still prevail as the most frequently purchased in the U.S. used car market, with their popularity increasing as time goes on.
According to iSeeCars study’s findings, the quartet of paint colors, referred to as grayscale colors, account for a whopping 78.9 percent of used cars in 2023.
While white, black, gray, and silver also accounted for the great majority of used cars five years ago as well, the number is actually up slightly from 77.2 percent in 2018. Among the non-grayscale colors, blue is rapidly overtaking silver.
