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NHTSA Launches Influencer Campaign to Educate Drivers on Safety Features

NHTSA

The U.S. Department of Transportation launched a new series of safety videos featuring Jason Fenske from Engineering Explained, demonstrating for the public the potential lifesaving benefits of several advanced driver assistance systems available in many new vehicles.

“Understanding what advanced driver assistance technologies can and cannot do for the driver is critical to everyone’s safety,” said Dr. Steven Cliff, the National Highway Traffic Safety Administration’s Acting Administrator. “We’re providing the driving public with knowledge about the safety benefits of these technologies.”

This new campaign builds on NHTSA’s successful 5-Star Safety Ratings program by continuing to educate consumers about safety features and new safety technologies. NHTSA is pursuing a comprehensive safe system approach, which recognizes that everyone – including those who design, build, operate, and use the road system – shares in the responsibility for road safety.

Read the article at NHTSA.

May 23, 2021connieshedron
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