February 8, 2022

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Editor’s Analysis & Top Industry News

How Do EV Trucks Fit Into Your Electrification Strategy?

RTA’s Josh Turley pens a nice story for us today asking “How Will New EV Trucks Fit into a Fleet’s Electrification Strategy?” It’s timely, given that so many fleets are wondering exactly that.

Getting Your Drivers Home Safely
Safety training has changed during the past few years, and at the same time collisions have taken a terrible turn for the worse. Donlen’s Julian Carrington has written an engaging piece on how we might need to re-route so that we can “get back to the basics of fleet safety.” Please give it a read – we want safer roads for our drivers (and ourselves).

Are You Marketing to Fleet Professionals?
If yes, Fleet Management Weekly has effective and affordable options to help you reach fleet decisionmakers. Email me at ted@fleetmanagementweekly.com to ask for a proposal or to set up a quick meeting to learn more.

Ted Roberts

VIDEO: Cargo Thieves Shop for Holiday Gifts, Too

Cargo thieves are often highly organized, and they target specific types of freight at different times of year.

VIDEO: Challenges with ADAS

  ADAS Challenges You Should Watch Out For

Advanced Driver Assistance Systems offer a lot of safety benefits, but you also need to be on the lookout for unrealistic expectations and frustrations.

Zoom Video Interview with YOU Here?

  Request for Zoom Video Interviews

We’re ramping up FMW’s video interviews via Zoom given the times, and are looking to speak with a variety industry experts (and we know that many of you are reading!).

Please feel free to suggest yourself, or someone you know. Any and all timely industry topics will be considered, and we look forward to speaking with you!

Email Ted Roberts to learn more: ted@fleetmanagementweekly.com.


A Fight Over the Right to Repair Cars Turns Ugly

February 7, 2022Chie Ferrelli loved her Subaru SUV, which she bought in 2020 because it made her feel safe. So when it was time for her husband, Mark, to purchase his own new car last summer, they returned to the Subaru dealer near their home in southeast Massachusetts.

But there was a catch, one that made the couple mad: Mark’s sedan wouldn’t have access to the company’s telematics system and the app that went along with it. No remote engine start; no emergency assistance; no automated messages.

The worst part was that if the Ferrellis lived just a mile away, in Rhode Island, they would have the features.

via New York Press News

WIFM Mentorship Program: Sign Up Now

The WIFM Mentorship Program pairs various levels of experienced professionals who are hoping to gain knowledge and perspective.

This engaging program pairs mentors and mentees based on identified areas of focus submitted in the sign-up process. All AFLA members are both welcomed and encouraged to participate.

The next pairing deadline is May 13, 2022. If you would like to be paired before the next deadline, click here


A Call to Action: New Marketing Mix Survey Sums Up Trends for Fleet Service Providers

By Ed Pierce, President of ITA Communications. Fleet.

Sagefrog Marketing Group just issued its annual B2B Marketing Mix Report, a resource that has become a valuable year-end tool for B2B marketers in a variety of industries and certainly will be of interest to service providers to the fleet industry.

While there are many insights in the report that are based on the opinions and experiences of professionals across several B2B industries, we have included some of the highlights and encourage marketing teams to download the entire report.


NAFA: New Online Seminar Series: Develop a Culture of Safety

As safety expert Eleanor Everet said, “safety is not a gadget but a state of mind.”

Critical to every fleet, this state of mind and an organizational culture can be improved upon by implementing the most recent best practices and policies. The need for effective fleet safety programs that ensure a safe work environment for employees throughout the industry could not be more urgent.

That’s why NAFA created the Develop a Culture of Safety Seminar Series. For fleet, safety, and risk managers, this four-part seminar series unpacks the most critical aspects of fleet safety programs within the broader context of developing a culture of safety.

March 1, 8, 15 and 22, 2022


Fleet Safety

By Julian Carrington, Product Support Analyst, Donlen

Over the past two years, “safety training” has pivoted to instruction on wiping down surfaces and wearing masks.

In that time collision statistics have taken a startling turn. We’ve taken our eyes off the road and we may need to re-route. It’s time to get back to the basics of fleet safety.

The distressing numbers speak for themselves. After decades of declines, traffic fatalities and high speed crashes rose during the 2020 COVID shutdowns and have not returned to prior normal levels. The shutdown spike of a 7.2% annual rise in real numbers of deaths (38,680 fatalities) was shocking when contrasted against the decrease in driving volume (13% fewer miles driven).

According to the US Department of Transportation’s 2021 report, there was a decrease in driving volume at the start of the pandemic, but those remaining on the road engaged in riskier behavior.



EV Trucks

By Josh Turley, CEO, RTA Fleet

Electric trucks are certainly all the rage in the news right now. We all eagerly await our chance in line to get these into our fleets.

Of course, at this point, we’d be happy to just get any vehicles, but I digress.

We’ve seen Electric Truck announcements from new companies like Rivian and Lordstown, as well as established electric player Tesla.

The Big 3 were silent for a long time until Ford announced its Lightning F-150, and now just recently the big announcement from GM at this year’s CES expo.

While a lot of these vehicles are designed with the consumer in mind (Cybertruck anyone?), I think it’s important to see how electric trucks fit into a fleet’s overall electrification strategy — which means looking at these from a different perspective than most reviewers in media.



Fleets and Disruption

By Richard Mallek, Director of Business Development/FLD Remarketing

To say fleet has experienced a marked period of disruption over the past two years would be an understatement.

Throw in uncertainty brought on by corporate downsizing, the proliferation of procurement-based buying models, and the virtual musical chairs-like machinations of current and retiring fleet professionals, and it’s easy to see why people are confused. And why fleets may be finding it hard to identify suppliers who can deliver on their promises.

Given this craziness, where can fleets turn when the entire space seems to be in a state of flux?

To start, it might be a good idea to take a deep breath, sit back and take stock of the current fleet landscape



GM Strikes Deal That Will Bring Medium-Duty Electric Trucks to Market

February 4, 2022General Motors is collaborating with an electric truck conversion company to turn commercial trucks, such as shuttles and school buses, into battery electric vehicles.

In the deal with GM, Lightning eMotors will be the first GM Specialty Vehicle Manufacturer to provide fully electric Class 3 through Class 6 commercial vehicles. The GM chassis underpin shuttles, delivery trucks and ambulances, to name a few.

via Detroit Free Press

Ford Punishing Dealers Caught Price-Gouging Popular EVs

February 4, 2022Roughly 10 percent of dealers have reportedly taken advantage of increasingly long wait times for popular Ford models by trying to charge above MSRP and “gouge” customers. Ford CEO Jim Farley knows who they are, and they will feel Ford’s wrath in their future vehicle allocation deals with the automaker.

Dealers have so much control over vehicle prices right now because demand is through the roof and into the clouds, so people will pay more for the car they can find. Ford was the No. 2 seller of electric vehicles in the U.S. in 2021, behind juggernaut Tesla, but ahead of General Motors.

Ford already has a combination of orders and reservations for about 275,000 Ford Mustang Mach-Es, Lightnings, and E-Transit commercial vehicles. Farley said the automaker underestimated demand for its new electric vehicles and is now doubling capacity to produce at least 600,000 EVs globally by 2023.

via MotorTrend

Motorcycle Riders Literally See the Road Differently Than Drivers

February 6, 2022 A new study from England’s Bournemouth University found that drivers seemingly ignore some of the risks motorcycle riders notice. The study was organized to determine how people process visual road information.

Human brains are programmed to recognize certain things as potential threats. Big objects, especially big fast-moving objects, are one of them. But a motorcycle is smaller in comparison to a car, so our brain prioritizes the car to avoid overtaxing itself. Because bikes are smaller, it’s harder for our brains to accurately judge their speed.

Our peripheral vision doesn’t actually pass on a lot of information. Instead, our brain fills in the relatively small field of vision with things it knows historically are in the vicinity. So, if something new, say, a motorcycle rider, enters your peripheral vision, your brain might not perceive or process it.

via Motor Biscuit

Safety Group: Pedestrian Detection Systems Don’t Work as Well at Night

February 4, 2022 Automatic emergency braking (AEB) with pedestrian detection – those heavily advertised systems that stop a car from hitting a pedestrian even if the driver doesn’t hit the brakes fast enough – work well, according to one of America’s leading auto safety groups. They work well, that is, in the daytime.

Then comes the damning sentence: “However, when the researchers looked only at pedestrian crashes that occurred at night on roads without streetlights, there was no difference in crash risk for vehicles with and without pedestrian AEB.”

The conclusion comes from the Insurance Institute for Highway Safety (IIHS) in a new report. The group plans to launch a new round of testing to improve the auto industry’s approach to preventing pedestrian crashes.

via KBB

UK Emissions

February 4, 2022The carbon dioxide emissions of new cars sold in the UK dropped to the lowest level ever in 2021 thanks to the unprecedented surge in electric vehicle sales, industry data suggests.

Average new car CO2 emissions fell by 11.2%, to 119.7g for every kilometer driven, according to the Society of Motor Manufacturers and Traders (SMMT), a lobby group. Car sales data for January showed that the number of battery electric cars more than doubled year on year to 14,400, accounting for 12.5% of cars sold.

Ben Nelmes, the head of policy and research at the thinktank New AutoMotive, said: “Electric car sales have doubled in the last year, but there is still a mountain to climb to reduce the UK’s carbon emissions from cars. The 90,000 internal combustion engines that rolled off forecourts this month will continue to pollute and hit motorists in their pockets for another 14 years, on average.”

via The Guardian


Driver Risk Management

By Ed Dubens, Founder/CEO of eDriving

A common misconception is that driver risk management influences only a small area of the business, while in fact it has far-reaching implications, and an effective program can positively affect businesses in many ways.

At a societal and economic level, countries that do not invest in road safety and risk management could miss out on substantial GDP growth. For businesses, the most obvious benefits of a reduction in employee/contractor collisions and injuries are reductions in lost workdays, license violations and the overall costs associated with vehicle and fleet ownership.

But there are many more “hidden” benefits that are not always recognized.



Cargo Theft

By Ed Pierce, Contributing Editor

Cargo theft has plagued truck drivers and businesses in the supply chain for years now.

In order to help fleet managers identify vulnerabilities and better prevent cargo theft, Fleet Management Weekly interviewed Scott Cornell of Travelers Insurance.

As the National Transportation Practice Leader for Travelers Insurance, Scott has the kind of insight necessary to help fleet managers perform the right preventive measures to reduce the risk of cargo theft.

Scott began working at Travelers in 2002 and helped create the Special Investigations Group (SIG) in 2005.

SIG investigates cargo theft, and its objective is to prevent cargo theft and recover stolen cargo for Travelers’ clients.


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