Mercedes-Benz Bank is piloting a new car subscription service – Mercedes me Flexperience – that allows customers to swap between up to 12 vehicles a year for a single monthly payment.
Through a smartphone app, customers manage their vehicle requirements online, ranging from choosing a car to arranging collection and delivery, with dealers playing a key role in providing the service.
Klaus Entenmann, CEO of Daimler Financial Services, said: “With our mobility and financial services expertise, we are in a position to provide our customers with maximum flexibility in the vehicle use, from digital vehicle selection and booking to vehicle change.”
Read the article at Asset Finance International.