Truemag

  • Newsletters
  • Thought Leadership
  • Mobility
  • Safety
  • Work Trucks
  • Videos
  • Home
  • Subscribe
  • Contact Us
  • Media Kit
  • Who We Are

Kooner FMS Names Bill Cooper Vice President of Sales

Kooner FMS Names Bill Cooper Vice President of Sales

Veteran Sales Leader with Proven Track Record in Fleet, Payments, and SaaS Joins Kooner FMS to Accelerate National Growth


Kooner Fleet Management Solutions, a leading provider of comprehensive on-site fleet management, mobile repair and preventative maintenance solutions, announced the appointment of Bill Cooper as Vice President of Sales.

Bill brings more than two decades of executive-level sales leadership experience in fleet management, payments, and SaaS to Kooner Fleet Management. He has consistently scaled sales organizations, built data-driven go-to-market strategies, and driven sustainable revenue growth across the trucking, logistics, mobility, and B2B payments industries.

Most recently the Chief Revenue Officer at SBD Technologies, Bill developed the go-to-market plan and sales model for AI-driven EV fleet charging reimbursement solutions, helping to secure seed investment and building strategic partnerships with fleet operators and leasing firms. Prior to that, he held senior leadership roles at Monite, Justt, STARC Systems, and WEX where he directed customer acquisition and partner sales for fleet and over-the-road business units representing hundreds of millions in revenue.

Gary Kooner

“Bill’s leadership and deep industry experience make him the ideal choice to guide our sales strategy as we continue our rapid national expansion,” said Gary Kooner, CEO & Founder of Kooner FMS. “His proven ability to scale organizations, forge strategic partnerships, and deliver results will be invaluable as we strengthen relationships with fleets across North America.”

Throughout his career, Bill has established himself as a proven builder of high-performing sales teams. At WEX, he grew the fleet payments business by double digits annually, implemented predictive sales models to improve conversion and retention, and negotiated multi-year agreements with major fuel networks including ExxonMobil, Sunoco, and ConocoPhillips. His expertise in fleet management, mobility services, and SaaS adoption uniquely positions Kooner FMS to continue driving aggressive growth and customer success.

“Joining Kooner FMS represents an opportunity to contribute to one of the most innovative companies in fleet services today,” said Bill Cooper, Vice President of Sales at Kooner FMS. “The company’s commitment to operational excellence and customer success, paired with its growth trajectory, make this the perfect time to expand our reach and deepen our impact across the freight and logistics industry.”

Kooner Fleet Management Solutions offers a comprehensive suite of services, including:

  • Fleet Optimization: Tailored solutions to enhance fleet efficiency & reduce costs.
  • Maintenance & Repair: On-site and 24/7 services, ensuring optimal performance.
  • Driver Management: Comprehensive programs to improve driver safety & compliance.
  • Telematics & Tracking: Advanced technologies for real-time fleet health & analytics.

Founded in 2016, Kooner FMS continues to grow its national footprint, helping hundreds of logistics, transportation and Fortune 500 companies across North America improve uptime, lower costs, and operate more reliably at scale. The company has grown its headcount by more than 2,600% since 2020, and plans to hire more than 100 additional technicians and corporate employees in the coming year.

Oct 13, 2025Dave Bean
Motus Expands Protect Suite with 'Road Smart' Mobile-First Driver Safety TrainingIntelliShift and Data-Basics’ SAMPro Expand Fleet and Field Service Integration with DBFleet
Recent Posts
  • IMPROVLearning: How Comedy, Behavioral Science and AI Improve Fleet Safety
  • Improving Productivity with AI: Turning Fleet Data into Faster Decisions
  • National Safety Council Projects Increased Traffic Crash Risk during Fourth of July Weekend
  • Keep Every Heavy-Duty Maintenance Inspection on Track — Free Fullbay Checklist
  • Gain Data-Driven Insights into Commercial Vehicle Market Trends at Executive Leadership Summit
  • Last Chance to Save: Register for NAFA’s Maintenance Workshop
  • License Plate Cameras Are About to Start Tracking a Lot More Than Just Your Car
  • America’s Heavy EV Problem May End with Drivers Paying More
  • Trends in U.S. Drivers’ Perceptions and Attitudes Toward Vehicle Automation, 2019–2025
  • 2026 NETS Strength IN Numbers Conference: Early Bird Rates!
ASSOCIATION NEWS
Last Chance to Save: Register for NAFA’s Maintenance Workshop
How AFLA Is Positioning Itself for the Future of Fleet Mobility
‘Raise Your Hand and Get Involved’
NAFA Names 2026 Class of Fellows, Honoring Leaders in Fleet Management
Award Winners Honored at NAFA I&E
2026 NAFA I&E Seeks to Change Perceptions, Invigorate Fleets
NAFA Announces Lineup for Media Day at I&E 2026: Industry Leaders to Showcase the Latest Innovations
TECHNOLOGY
Improving Productivity with AI: Turning Fleet Data into Faster Decisions
Fleet Operations Are Changing – The Industry Needs to Evolve With Them
AI-Powered Vehicle Inspections Move Beyond the Checklist
Motive’s New Workforce Capabilities Aim to Improve Performance, Automate Rewards
AI + Human Insight: Why Fleet Leaders Need Both to Win in 2026
NTSB Finds Automation Overreliance Contributed to Two Fatal Ford BlueCruise Crashes
New AI Assistants Automate Fleet Data Analysis, Decision Making and More
CONFERENCES & WEBINARS
2026 NETS Strength IN Numbers Conference: Early Bird Rates!
AFLA 2026 – Keynotes Announced!
Private Fleets Flex at National Private Truck Council Conference
Free NAFA Webinar: Manage Your Fuel Cost Volatility
Registration Now Open for NETS Annual Conference
Early Bird Pricing for AFLA 2026 – Ending June 1
NAFA Online Seminar: Essentials of Fleet Management
INDUSTRY ANNOUNCEMENTS
Union Leasing Becomes Moventum Fleet Management as 70-Year Company Accelerates into Next Phase
Fleetio Wins Innovations Award at NAFA’s 2026 Institute & Expo
WIFM is heading to NAFA!
Cox Automotive Unveils Cox Fleet, Setting a New Standard for Fleet Uptime Nationwide
AFLA Canadian Fleet Professional of the Year Award: Nominations Open!
NAFA Webinar: Kickoff the 2026 100 Best Fleets Contest on December 4!
Join NAFA’s Free Fleet 101 Live Course

Fleet Management Weekly Newsletter Archive
Access to back issues of the FMW newsletter.

FMW Mobility
How mobility is rapidly changing the fleet management landscape.

Newsletter

Subscribe

FMW Fleet Videos
Video clips of industry leaders speaking on a variety of engaging hot topics in fleet.

2014-2020 © Fleet Management Weekly