June 9, 2022 – Soon, your next rental from Hertz could be a Polestar 2. Polestar said that Hertz’s order of 65,000 cars is starting to make its way to rental lots.
This Polestar deal is an actual partnership between the Sino-Swedish brand and the American rental car giant. Furthermore, representatives of both companies announced collaboration on marketing. The Polestar 2 is included in Hertz’s “Let’s Go” marketing campaign, driving the point home, that this is a huge partnership between two corporate entities.
Polestar says that this 65,000 order is one of the largest ever single orders of electric cars. For Polestar, this deal is important, not only for its sales goal of 290,000 units per year by 2025, but for exposure to the brand. For many, renting a Polestar 2 will be their first exposure to electric vehicles and the brand as a whole.