The Hertz Corporation and Liberty Tire Recycling have started up a nationwide tire recycling program, the first zero landfill waste tire program for the US car rental industry. Liberty converts used tires into rubber feedstock and other materials that can be used for a wide variety of eco-friendly products and services. Hertz will leverage Liberty’s nationwide service to collect its used tires, more than 160,000 annually, which will be transformed into a range of products for playgrounds, public parks, highways and other applications.
“Through our partnership with Liberty Tire Recycling, we are implementing the first national tire recycling program and again set the pace for our sector,” said Mark Frissora, Chairman and CEO of Hertz. The car rental company says that the partnership adds to its award-winning commitment to sustainability, which is demonstrated by a wide variety of its practices and services. Hertz offers a collection of alternative fuel and high MPG vehicles – from electric vehicles (EVs) to clean diesel – in its Green Traveler Collection lineup. To learn more about Hertz’s sustainability efforts, visit www.hertzlivingjourney.com.
