Around two-thirds (59%) of European EV drivers and more than seven in ten among those in the U.S. (76%) and China (72%) would be willing to travel further to a site that offered superior amenities such as faster charging, retail options and dining facilities.
With charging infrastructure exceeding demand in some markets, this emerging trend in EV charging behavior could dampen utilization rates for Charge Point Operators who don’t prioritize experience.
“The willingness to drive further for a better charging experience shows the value consumers place on reliability and efficiency. Today’s drivers aren’t just looking for a charge, they also want an experience that enhances their overall journey,” said David Bunch, Global Executive Vice President of Shell Mobility.