A few years ago, those who kicked the tires on new vehicles might have prioritized fuel efficiency, comfort, or perhaps horsepower. Today, it’s all about the tech.
“The race never ends to develop ‘must have’ vehicle technologies,” says Kristin Kolodge, executive director of driver interaction and human machine interface research at J.D. Power. “New technology continues to be a primary factor in the vehicle purchase decision.”
New technologies range from Toyota’s Safety Sense 2.5, a comprehensive suite of active safety systems and optional Star Gaze fixed panoramic moonroof, to Cadillac’s enhanced Super Cruise system, which now includes “lane change on-demand,” allowing drivers to direct the system to perform a single lane change using the turn signal to indicate the desired direction of the move.
Read the article at USA Today.