Azuga launched the industry’s first-ever awards program this month. Azuga Safe Driving Awards is designed to motivate and incentivize both fleet managers and drivers to practice safer, more efficient driving.
The quarterly program, initiated and funded by Azuga, will help fleet managers increase overall ROI and, ultimately increase safety in the communities where they live and work.
Using a proprietary algorithm developed by Azuga’s data science team, the ranking is calculated by a weighted average of several individual components including speeding, hard braking, harsh acceleration and idling events, each of which consider the magnitude, duration and frequency along with a spatio-temporal index that factors in the conditions under which these events occurred.
“Our awards program is only one aspect of our expansion into social telematics, an initiative that is combining driver visibility, gamification, employer funded rewards, social sharing and Azuga-funded awards to bring a refreshing new approach to fleet telematics in 2015,” said Ananth Rani, co-founder of Azuga. “With social telematics we are, yet again, at the forefront of industry trends and innovations that will continue to help customers receive effortless ROI from their GPS fleet tracking implementations”
“The data science research team at Azuga is one of the only research centers to combine experts from transportation, big data and insurance to find new ways to quantify driver behavior and its relationship to fuel efficiency” said Dr. Ashwin Sabapathy, head of data sciences at Azuga. “With this unique data set and algorithms, Azuga has been able to produce a fair driver score that motivates drivers towards better behavior through gamification which in turn improves fleet MPG, reduces carbon footprint and delivers natural ROI”.
Click here for the listing of top drivers and fleet managers.
To see the original article, go to Azuga.
