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When Nothing is Normal: Managing in Extreme Uncertainty

McKinsey & Company

To increase the odds that a new operating model will be effective, managers must ensure that it addresses the problems of operating under highly uncertain conditions, such as the COVID-19 crisis presents today.

Rather than making periodic reviews of a static plan, managers need to meet for iterative decision-making sessions structured around three imperatives: discover, design, execute. To make informed decisions, managers need specialized knowledge and should actively seek expert advice. Experts can contribute to better decisions by filling gaps in existing management knowledge.

Managers must work together to diagnose the current situation, consider its practical implications, explore how it might evolve, and establish and execute appropriate actions. Leaders must be sensitive to the possibility that information they thought was clear and certain could turn out to be wrong.

Read the article at McKinsey & Company.

Nov 29, 2020connieshedron
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