Truemag

  • Newsletters
  • Thought Leadership
  • Mobility
  • Safety
  • Work Trucks
  • Videos
  • Home
  • Subscribe
  • Contact Us
  • Media Kit
  • Who We Are

The Realities of Remarketing in the Age of EVs

electric vehicle (ev) fleet remarketing

By Richard Mallek, Director of Business Development/ FLD Remarketing
May 29, 2022

As most fleet professionals know, the excitement around electric vehicles has been building steadily throughout our industry over the past few years. And while Covid definitely slowed this growing phenomenon, the subject has dominated conversations across our space before exploding to prominence at this year’s NTEA Work Truck Show in March.

In the few short months since then, EVs have also been the hot topic across fleet, including at this year’s NAFA Institute & Expo in April, the Ford and GM Summits held in May, and – presumably – will continue to do so at the upcoming Global Fleet Conference slated for early June in Miami, and the AFLA conference planned for October in Tucson. As it stands, several factors seem to be driving the head-long push towards EVs, including the massive injection of government money into the space, as well as the realization that OEM’s have essentially gone “all in” on electrification: re-tooling factories and developing new products and services.

As a leader and pioneer in fleet remarketing for 45 years, the team here at FLD has definitely taken notice of the proliferation of EVs. And while many service providers are starting to shift their business models to include elements of electrification, it’s likely going to be several years before we become actively involved in remarketing this new age of vehicles. So, while most of the fleet world is nothing short of giddy about the introduction of electric vehicles, many substantive questions remain around EV remarketing.

From our perspective, the EV world is still much like molten lava, reminding us of what the industry experienced when telematics first crept on to the scene. Still hot, still flowing, and still a long way from sorting out the eventual winners who will go on to be goliaths of the industry, and the losers who will fall on the scrap heap of anonymity.

Along the way, billions – if not trillions – of dollars will change hands in the years it will take EVs to become fleet’s vehicle of choice. And while most fleet observers feel this will happen, not everyone is completely convinced.

Many Unanswered Questions, Significant Challenges Ahead

Without question, our team here at FLD is decidedly bullish on EVs. That said, we’d be remiss if we didn’t point out to our customers, partners and friends in the industry that in our opinion there are many significant hurdles to clear before widespread EV adoption by fleets hits full stride.

Why?

Right now, the two biggest roadblocks to widespread EV adoption are the many challenges around vehicle charging, and the reality that today’s electric work vehicles have limited range.

When it comes to charging, there seems to be more questions than answers at this stage of the game.

For starters, the EV charging process is not as simple as fueling a traditional vehicle, and it can take significantly more time. Time that eats into a fleet or driver’s workday, something that really isn’t an issue with internal combustion engines.

An even bigger problem?

Finding a place to charge a vehicle, a difficult proposition in a country that currently has approximately 150,000 charge points. Simply put, there aren’t enough chargers to meet what currently amounts to a small demand, much less the staggering number of vehicles it would take to run America’s fleets. Nor does there appear to be the infrastructure to rapidly support large charging operations, a situation that won’t change for the foreseeable future no matter how much the government and private industry get behind the effort. That raises a lot of questions about the viability of EVs and how fleets will deal with this problem given the massive influx of EVs expected in the next few years. Currently it’s simply a numbers game, and the reality is that even if manufacturers produce minimal amounts of EVs, it could be a long time before there are enough places to charge them to make them viable options for fleets.

Besides charging, the limited range of most EVs presents a challenge for fleets. Especially given that many vehicles – when fully loaded – can’t complete a full day’s work before needing to be recharged. If vehicles have to be charged mid route, where will that occur given the lack of charging infrastructure?

And what about the realities of procuring the vehicles themselves?

While manufacturers are happy to take “reservations” for new orders does anyone really believe that Amazon will soon take delivery of the 200,000 electric vans it recently agreed to purchase? Or that Pepsi will be driving around in the thousands of Tesla semis they’ve requested?

And while corporations are quick to bandy about terms like “sustainability” and “green initiatives,” there are still many unanswered questions about whether EVs are actually better for the planet given all that goes in to making the massive lithium batteries that power them.

And lest anyone forget, the industry is facing several other challenges that could slow the move to EVs, including chip shortages, supply chain issues, and a lack of drivers, all issues that continue to persist years after the dawn of Covid.

In our opinion, these questions will have to be answered before fleets can confidently deploy EVs in wide enough numbers to have a marked effect.

Mass EV Remarketing Likely Years Away

From a remarketing perspective, widespread resales of EVs are likely still years away as there are still so few EVs in the space (and most of those Tesla’s for now.)

From a practical standpoint, there are also still questions around remarketing EVs, including what the process will look like, and what best practices will entail. For starters, how will fleets transport used EVs when they’re ready to be remarketed? Not only because of challenges around charging and range, but for a host of reasons no one fully understands yet.

And what about the auction sites and dealers themselves?

Currently, many auction sites are understandably uncomfortable running EVs through their existing protocols and facilities. As the recent fires aboard a massive transport ship transporting 4,000 luxury and electric vehicles across the Atlantic Ocean showed, putting out fires involving large, powerful batteries presents its own set of problems. And from a larger perspective, there are also many questions around how batteries in remarketed vehicles will be recovered and stored.

Salvage and storage facilities will also face a unique set of problems with EVs. After all, where does one store hundreds of vehicles that could possibly be an environmental or safety hazard? What if these assets have been damaged? And what if the batteries are no longer viable? All of these important questions will need to be answered before EVs are widely remarketed.

 

About the Author

Richard Mallek is Director of Business Development for FLD RemarketingRichard Mallek is Director of Business Development for FLD Remarketing, a committee member with AFLA, and a 15-year veteran of the fleet space. You can reach him at [email protected], or by calling 1 (800) 754-1522 any time.

And, to download our free white paper on “The Four Reasons Not All Services Providers are Created Equal,” click here, or on one of the FLD digital ads that are running in this edition of Fleet Management Weekly.

 

 

May 29, 2022Janice
The Total Cost of Owning an Electric Car Is Its Secret WeaponNew Tesla Hack Allows Thieves to Unlock, Steal Car in 10 Seconds
Recent Posts
  • IMPROVLearning: How Comedy, Behavioral Science and AI Improve Fleet Safety
  • Improving Productivity with AI: Turning Fleet Data into Faster Decisions
  • National Safety Council Projects Increased Traffic Crash Risk during Fourth of July Weekend
  • Keep Every Heavy-Duty Maintenance Inspection on Track — Free Fullbay Checklist
  • Gain Data-Driven Insights into Commercial Vehicle Market Trends at Executive Leadership Summit
  • Last Chance to Save: Register for NAFA’s Maintenance Workshop
  • License Plate Cameras Are About to Start Tracking a Lot More Than Just Your Car
  • America’s Heavy EV Problem May End with Drivers Paying More
  • Trends in U.S. Drivers’ Perceptions and Attitudes Toward Vehicle Automation, 2019–2025
  • 2026 NETS Strength IN Numbers Conference: Early Bird Rates!
ASSOCIATION NEWS
Last Chance to Save: Register for NAFA’s Maintenance Workshop
How AFLA Is Positioning Itself for the Future of Fleet Mobility
‘Raise Your Hand and Get Involved’
NAFA Names 2026 Class of Fellows, Honoring Leaders in Fleet Management
Award Winners Honored at NAFA I&E
2026 NAFA I&E Seeks to Change Perceptions, Invigorate Fleets
NAFA Announces Lineup for Media Day at I&E 2026: Industry Leaders to Showcase the Latest Innovations
TECHNOLOGY
Improving Productivity with AI: Turning Fleet Data into Faster Decisions
Fleet Operations Are Changing – The Industry Needs to Evolve With Them
AI-Powered Vehicle Inspections Move Beyond the Checklist
Motive’s New Workforce Capabilities Aim to Improve Performance, Automate Rewards
AI + Human Insight: Why Fleet Leaders Need Both to Win in 2026
NTSB Finds Automation Overreliance Contributed to Two Fatal Ford BlueCruise Crashes
New AI Assistants Automate Fleet Data Analysis, Decision Making and More
CONFERENCES & WEBINARS
2026 NETS Strength IN Numbers Conference: Early Bird Rates!
AFLA 2026 – Keynotes Announced!
Private Fleets Flex at National Private Truck Council Conference
Free NAFA Webinar: Manage Your Fuel Cost Volatility
Registration Now Open for NETS Annual Conference
Early Bird Pricing for AFLA 2026 – Ending June 1
NAFA Online Seminar: Essentials of Fleet Management
INDUSTRY ANNOUNCEMENTS
Union Leasing Becomes Moventum Fleet Management as 70-Year Company Accelerates into Next Phase
Fleetio Wins Innovations Award at NAFA’s 2026 Institute & Expo
WIFM is heading to NAFA!
Cox Automotive Unveils Cox Fleet, Setting a New Standard for Fleet Uptime Nationwide
AFLA Canadian Fleet Professional of the Year Award: Nominations Open!
NAFA Webinar: Kickoff the 2026 100 Best Fleets Contest on December 4!
Join NAFA’s Free Fleet 101 Live Course

Fleet Management Weekly Newsletter Archive
Access to back issues of the FMW newsletter.

FMW Mobility
How mobility is rapidly changing the fleet management landscape.

Newsletter

Subscribe

FMW Fleet Videos
Video clips of industry leaders speaking on a variety of engaging hot topics in fleet.

2014-2020 © Fleet Management Weekly