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As families fire up the grill, hit the highway, or head out on the water for Memorial Day weekend, Mothers Against Drunk Driving® (MADD) is encouraging everyone to make safety part of their holiday plans.
Memorial Day weekend marks the unofficial kickoff of summer — and the launch of MADD’s “Safe Summer” campaign, a season-long effort to prevent impaired driving, protect teens, and keep the nation’s roads and waterways safe.
No matter how you choose to celebrate, you should never drive, or allow anyone else to drive, under the influence. In 2022, drunk driving claimed 215 lives, accounting for 43% of all traffic fatalities, during the Memorial Day holiday period.
via MADD
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In response to the impact of hefty 25% trade tariffs, Japanese automaker Subaru is implementing price jumps ranging from a few hundred to up to $2,000 starting in June.
Buyers searching for Crosstreks and Imprezas will see a $750 bump in price. Forester buyers must endure a price hike between $1,075 and $1,600, depending on trim. Ascent buyers will see an increase between $1,085 and $2,055, while buyers of the Legacy sedan will see a $1,600 bump.
Subaru imports as much as 45% of its U.S. market vehicles from overseas; however, Senior Managing Executive Officer Tomoaki Emori says it can squeeze out more cars from its Indiana factory.
via Autoblog
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The U.S. Transportation Department is expected to declare that fuel economy rules issued under then President Joe Biden exceeded the government’s legal authority by including electric vehicles in setting the rules, automaker officials said Monday.
Transportation Secretary Sean Duffy said the department’s National Highway Traffic Safety Administration on Friday submitted its interpretive rule, “Resetting the Corporate Average Fuel Economy Program” to the White House for review.
Removing EVs from the calculations for credits and the regulatory mandates could result in lower overall fuel economy requirements.
via Reuters/MSN
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Japan’s Honda Motor will scale back its investment in the next generation of electric vehicles and car software by 30% due to slowing demand. At the same time, the automaker will expedite the launch of more hybrid models.
“Based on the current market slowdown, we expect EV sales in 2030 to fall below the 30% that we previously targeted,” said Honda CEO Toshihiro Mibe today. He added that electric cars might make up around 20% of the company’s sales by the end of the decade.
Under the new plan, Honda wants to launch 13 all-new hybrid models globally by 2031. The automaker expects to sell between 2.2 to 2.3 million hybrids by 2030.
via InsideEVs
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By Bill Bishop, SVP of Sales and Marketing, FLD Remarketing
Welcome to the Q2 version of our White Metal Market Report, now in its 9th year of keeping fleet professionals in tune, up-to-date and in-the-know about the state of the used wholesale vehicle market.
Like much of the world, right now fleet is eaten up with all things tariff, something that was evident during a recent series of Customer Advisory Board interviews we recently conducted with top fleet managers.
One bright spot is that new vehicle availability has recovered and by many accounts resulted in a vehicle surplus as fleets learn to make do with what they have or hold on to an aging inventory due to uncertainty.
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By Ed Pierce, Fleet Management Weekly’s Brand Acceleration
Measuring ROI in B2B marketing, especially for fleet products and services, is a significant challenge that demands attention.
Proving ROI in B2B fleet marketing is no longer about isolated metrics: it’s about connecting marketing activity to revenue, pipeline, and long-term growth.
The integration of AI, automation, and advanced attribution models is empowering marketers to demonstrate impact with greater precision than ever before.
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By Tod Trousdell
I asked a cross section of this year’s NAFA conference attendees to give me their thoughts on this year’s I&E held April 28-30 at the Long Beach Convention Center.
To many – including me, attending my 14th NAFA in a row – this year’s event felt more like the NAFA’s of 10, 15 years ago.
In addition to the exhibit floor, which was open for two days, the show also featured its annual 100 Top Fleets, the Technician Training Program, and its Media Day, as well as the Ride & Drive Event and an indoor test track.
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