May 3, 2023

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Editor’s Analysis & Top Industry News

What Does Your Sales Team Want? Qualified Leads!

If you are in charge of generating sales at your company, don’t miss Ed Pierce’s latest column appropriately titled: All the Ways Fleet Industry Marketers Can Help Sales Close More Deals.

How do you create a crash-free culture at your company? eDriving’s Sheila Leverone writes, “A successful driver risk management and safety program typically embodies the 5 C’s of a Crash-Free Culture.”

Speaking of safety, we love KBB’s ‘Best Family Cars’ of 2023. The kids want to be entertained, but parents have other criteria on their list.

Congratulations to Brad Burgess, newly named Senior VP of Fleet Sales and Strategic Solutions at Merchants Fleet!

Janice Sutton
Editor in Chief

VIDEO: Training and Placing Today’s and Tomorrow’s Technicians

The need for technicians is more extreme than it has ever been, and WyoTech focuses on training students from – and placing students in – all 50 states.

VIDEO: Vontier

  Vontier’s Many Touchpoints in the Fleet and Mobility Space

From telematics to EV charging to CNG and hydrogen, Vontier has multiple touchpoints in the fleet and mobility space.

Zoom Video Interview with You Here?

  Request for Zoom Video Interviews

We now conduct the majority of our interviews via Zoom, and are looking to speak with a variety industry experts (and we know that many of you are reading!).

Please feel free to suggest yourself, or someone you know. Any and all timely industry topics will be considered, and we look forward to speaking with you!

Email Ted Roberts to learn more: [email protected].


Merchants Fleet Names Brad Burgess Senior VP of Fleet Sales and Strategic Solutions Merchants Fleet Names Brad Burgess Senior VP of Fleet Sales and Strategic Solutions

Merchants Fleet is pleased to announce the hire of Brad Burgess as the new senior vice president of fleet sales and strategic solutions.

“We are excited to welcome Brad to the team. His industry experience, passion for clients and dynamic leadership ensure continued innovation and growth for our teams,” said Merchant’s Chairman, CEO and President Brendan P. Keegan.

A tenured fleet industry professional, Burgess has more than two decades of experience in selling value-based B2B service solutions to Fortune 500-1000 companies as an individual sales contributor, regional, and national sales leader.


AFLA Learning Webinar: Diversity In Fleet Discuss Best Practices with Fleet Manager of the Year Awardees

AFLA Learning Webinar: All-Star Origin Stories, Part 1

Enhance your perspective and garner fresh ideas from esteemed panelists and Fleet Managers who have been awarded Fleet Manager of the year within the last 3 years.

Tuesday, May 16 2:00 PM CT

Jonathan Kamanns, Boehringer Ingelheim
Lee Pierce, DBI services
Jim Petrillo, FUJIFILM Holdings America Corp

Register Now


Elevating ESG in Your Business Case for Driver Safety & Sustainability Elevating ESG in Your Business Case for Driver Safety & Sustainability

In this webinar co-sponsored by the Network of Employers for Traffic Safety (NETS), you’ll join leaders from eDriving and its eco partner, Greater Than, who will arm you with the approach and data you need to make a combined ESG / business case for driver safety & sustainability.

There’s too much at stake to turn a blind eye or risk inadvertently misstepping in the ESG arena, so join us and let our experts be your guides along this journey to safer, more sustainable fleets!

UK/EU: Wednesday May 10, 2023

Register for 1:00pm UTC

U.S./North America: Thursday May 11, 2023

Register for 2:00pm EDT


FMW Brand Acceleration FMW: New Branding and Marketing Support for Fleet Product and Service Providers

Customized Approach Ensures a Perfect Fit from Tactical Projects to Integrated Strategic Efforts

Whether your business has an internal marketing team, relies on an agency, or calls on multiple specialists, FMW has a new, customized, fleet-specific branding program — FMW Fleet Brand Acceleration – that can meet any marketing and sales generation need or budget.

It’s Easy to Get Started


Fleet Marketing

By Ed Pierce, FMW Brand Acceleration

Fleet marketers can help a fleet service or product provider’s sales team close more deals by generating qualified leads and providing them with the information and tools they need to effectively engage with those leads.

By working closely with the sales team and leveraging these lead generation tactics, B2B marketing can help drive more qualified leads to the sales team, provide them with the tools and information they need to close deals, and ultimately help the company grow its customer base and revenue.

By delivering personalized content, engaging with leads on social media, and providing opportunities for interaction through webinars and email campaigns, B2B marketers can help move leads through the funnel and prepare them for conversion by the sales team.



Crash-Free Culture

By Sheila Leverone, eDriving

Building and nurturing a crash free culture that emphasizes the importance of employee safety while driving for work is all about PROCESS – successful programs are made not born!!!

Our mission, as we all know, is to reduce incidents, collisions, license violations, and injuries that in turn will promote a safer and more productive workplace. At the same time, your crash free culture will simultaneously deliver a best-in-class TCO (Total Cost of Ownership)!

Always remember, the ultimate goal is for all employees who drive for work purposes to return home safely to their loved ones and communities at the end of each day. A crash-free culture does not happen overnight; it requires ongoing effort and reinforcement before becoming part of your organization’s DNA.



Vehicle Service

By Dave Bean, FMW Associate Editor

The newly released 2023 J.D. Power U.S. Aftermarket Service Index (ASI) reveals that vehicle owners are less satisfied this year than last year with all three vehicle service categories that contribute to the study.

The most noticeable decline appears in ‘quick oil change’ which suffered an eighteen point dip. ‘Full-service maintenance and repair’ dropped seven points and ‘tire replacement’ lost six points. Also worth noting within these segments is a marked decline in satisfaction with the level of courtesy offered by service advisors.

“Independent service providers must remain focused on retaining their customer base,” said Leonard Martin, director of automotive retail at J.D. Power. “Aftermarket service facilities can increase customer loyalty and revenue by taking advantage of what they do best—being easier to do business with.



Texas Wants EV Owners to Pay a $200 Annual Fee for Highway Costs

Under bill SB 505, which has already passed the Texas State House, EV owners in the Lone Star State would pay $200 annually in vehicle registration fees; it seems to be implied that this fee would be in addition to a vehicle’s existing registration fees.

The bill’s authors and backers say that the fee is for EV owners to pay their share of highway costs, something that drivers of gas vehicles already do through a gas tax they argue. Not everyone is buying the reasoning for fees on EVs, though. Some experts say the fees will slow EV adoption, calling them “punitive.”

via Jalopnik

NYPD Asks People to Put Apple AirTags in Their Cars to Help Find Stolen Vehicles

New York City Mayor Eric Adams and his police department have asked residents to help fight vehicle theft in the city by placing Apple AirTags in their cars and is handing out 500 freebies.

AirTags are small, circular tracking devices that allow users to monitor the location of their belongings through the “Find My” app on their iPhones. If a vehicle is stolen with an AirTag inside, residents will be able to track their car and work with police officers to recover it. “Using technology to fight crime, protect people, save property is the direction this administration and this police department is going in,” Adams said.

via CNBC

California Bans New Diesel Trucks Effective 2036, a World First

The California Air Resources Board has voted unanimously to finalize its Advanced Clean Fleets rule, a massive new regulation on medium- and heavy-duty fleet vehicles that requires all new medium- and heavy-duty vehicles sold or registered in the state of California to be zero-emission come 2036.

In the interim few years, it has become apparent that not only are climate change and pollution becoming even more urgent, but that the market for EV trucks has advanced significantly, with hundreds of total models available, across every truck class from 2b through 8. These trucks have more than enough range for most fleet applications, which often have predictable daily usage schedules.

via Electrek

The Glorious Return of a Humble Car Feature

Automakers are starting to admit that drivers hate touch screens, and a growing number are backpedaling away from the huge, complex touch screens that have infested dashboard design over the past 15 years. Buttons and knobs are coming back.

The touch screen pullback is the result of consumer backlash, not the enactment of overdue regulations or an awakening of corporate responsibility. Many drivers want buttons, not screens, and they’ve given carmakers an earful about it. Auto executives have long brushed aside safety concerns about their complex displays—and all signs suggest they would have happily kept doing so. But their customers are revolting, which has forced them to pay attention.

via Slate

Best Family Cars

By Dave Bean, FMW Associate Editor

Choosing a car that will suit the requirements of each family member can be a daunting task. Parents are, of course, concerned primarily with safety features and driving experience, while the kids want to be entertained.

To assist in this crucial decision-making process, Kelley Blue Book (KBB) has come up with its list of Best Family Cars of 2023.

The objective of the list is to provide new car shoppers who are in the market for a more family-oriented vehicle with criteria that can guide them in making the most educated decision possible.



Fleet Remarketing

By Bill Bishop, SVP of Sales and Marketing for FLD Remarketing

Welcome to FLD’s quarterly White Metal Market Report for Q2 2023.

As we have for the better part of the last decade, the team at FLD has been hard at work during this first quarter of 2023 getting a beat on the pulse of the used medium duty wholesale market to share with our customers, partners, and friends in the fleet space.

And as it has for just about every quarter in the past 18-24 months, very little has changed with respect to what we’re seeing. And while the market isn’t exactly trading sideways, there is so little variance in the important indicators we watch that it might as well be.



The 100 Best Fleets

For over 20 years, the 100 Best Fleets contest has recognized North and South America’s most efficient and effective public fleet operations, awarding them the recognition they deserve. Now, you can learn from the best of the best through the 2023 Initiatives & Actions of the 100 Best Fleets Webinars!

All sessions are 1:00 p.m. – 2:30 p.m. ET. Free to NAFA Members. Non-Members $99

May 31: Operational Efficiency Initiatives
June 14: Succession Planning Initiatives
June 28: Life Cycle Initiatives
July 12: Sustainability & Technology Initiatives
July 26: Benchmarks of the 100 Best Fleets

Register for the Webinars Today!


Fleet Management Resources


The Automotive Fleet & Leasing Association. Advancing corporate fleet worldwide.

The fast, easy way to remarket without risk. Get an offer in hours, paid in a few days. Improve TCO. Save time, money and resources.

PARS’ mission is to provide you with high-quality service at competitive prices for all of your transportation needs.

Driving Dynamics
Driving Dynamics was established to help corporate fleet drivers develop expert, safe driving skills using proven, advanced driving techniques.

Fleet Street
Fleet Street has 30+ years of experience and knowledge using a spectrum of wholesale and retail channels to simplify your involvement in the remarketing process.

SuperVision is a fleet driver management solution for MVR & license monitoring, fleet management, fleet safety oversight and driver performance and retention.

eDriving partners with its clients to engage with drivers and their managers to create a culture that supports lasting behavioral change to reduce collisions, injuries, license violations as well as a fleet’s total cost of ownership.

NAFA Fleet Management Association
NAFA is the association for the diverse vehicle fleet management profession regardless of organizational type, geographic location, or fleet composition.

Wheels Donlen LeasePlan
Helping vehicle fleets exceed their business goals since 1939, Wheels Donlen LeasePlan is committed to truly understanding your unique needs and providing solutions to help you succeed.

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Fleet Management Weekly Newsletter Archive
Access to back issues of the FMW newsletter.

FMW Mobility
How mobility is rapidly changing the fleet management landscape.


FMW Fleet Videos
Video clips of industry leaders speaking on a variety of engaging hot topics in fleet.

FMW Autonomous Vehicles
The constantly evolving landscape of autonomous vehicles.

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FMW Fleet Trends & Issues
A wide scope of topical news for today’s fleet professionals.

FMW Fleet Safety
News and practices to help you bring your drivers home safely, every day.