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J.D. Power: Appeal of New Vehicles Improves for Fifth Consecutive Year

J.D. Power

Improvements in infotainment systems and increased availability of advanced driver assistance systems are making customers increasingly satisfied with their new vehicles, according to the J.D. Power 2019 Automotive Performance, Execution and Layout (APEAL).

“Every automaker is producing vehicles that consumers like, but some of them are doing it at a higher level than others,” said Dave Sargent, Vice President of Global Automotive at J.D. Power. “Satisfaction with new technology is improving, but infotainment remains an area where automakers can get better. Owners have higher satisfaction if their vehicle is equipped with safety features such as blind spot monitor, collision avoidance and lane departure warning. This should serve as a positive sign for manufacturers, as these features are some of the early building blocks for fully automated vehicles.”

Read the article at J.D. Power.

Jul 29, 2019connieshedron
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