Ford Motor Co. and Amazon Automotive are teaming up to provide new Ford car buyers the latest in connectivity services with the rollout of Ford’s embedded Alexa technology. The two companies have been working together for nearly five years now.
“Software updates are common across billions of connected devices but not yet for vehicles. Ford Power-Up software updates will change that by quickly bringing it to millions of people,” said Alex Purdy, head of Business Operations, Ford Enterprise Connectivity (FEC). “We’ve invested in more seamless technology so updates can happen while you’re sleeping — making your next ride a better experience.”
This is good news for F-150 buyers. Ford will be embedding hardware and software that will operate Amazon’s Alexa system. It will allow drivers to issue commands by voice. Purdy said the F-150 upgrade is just the beginning.
Read the article at The Detroit Bureau.