Chinese EVs are gaining traction worldwide, and Ford isn’t waiting for a battle on the home front to have an answer. Jim Farley, CEO of Ford, vows that the next EV that comes out of Dearborn will be a “game-changing” new mid-size electric pickup truck.
Farley claims that Ford will “match the cost structure of any Chinese manufacturer building in Mexico in the future.”
The new mid-size electric truck is anticipated to compete directly with trucks like the BYD Shark, which is available for pre-orders in global markets. Cost-saving methods include in-house battery assembly and relying on a flexible platform shared across models.
