This year the EV automaker Rivian, with its R1S and R1T, takes Tesla’s former perch at the top of our brand satisfaction list.
It’s joined by a number of other luxury automakers frequently found in the top 10, including BMW, Porsche, Tesla, Genesis, and Lexus, along with the mainstream automakers Subaru, Ram, and Honda.
The biggest move up the list came from Mini, which jumped 11 spots to number 2.
Owner satisfaction reflects whether a car meets a customer’s expectations. The most satisfying cars aren’t necessarily the best on the market, and vice versa.
