February 1, 2022 – Together for Safer Roads (TSR) today released a new study “Driver Attitudes Towards Vehicle Safety Technology.”
The research digs into what makes drivers reluctant to adopt in-cab camera technology and what can be done to positively influence perceptions. TSR surveyed over 500 professional drivers to examine differences in attitudes toward technology, including driver-facing dash cameras.
“Making technology work isn’t as simple as plugging a box into a truck; it takes clear communication, coaching and buy-in,” said Noah Budnick, executive director, Together for Safer Roads. “Fleet safety management is human resources management. To get the most out of technologies that can reduce risk on the road, senior fleet staff need to work closely with drivers. They need to explain how technology works, when and how it will be used and how it helps everyone get home safely at the end of the day. Though roads have been getting more dangerous in recent years, fleets and professional drivers can be leaders in changing this.”
