After hundreds of hours of test drives, research and evaluation by independent jurors, the Chevrolet Corvette Stingray, Kia Telluride and Jeep Gladiator were revealed as the winners of the 2020 North American Car, Utility and Truck of the Year< (NACTOY) awards at TCF Center in Detroit.
These awards are unique and among the most prestigious in the industry because they are chosen by a panel of 50 respected jurors from print, online, radio and broadcast media across the U.S. and Canada – rather than by a single publication or media outlet.
Overall U.S. car sales might be declining, but there was no shortage of compelling, innovative contenders this year. When the ballots were counted, jurors selected Chevrolet Corvette Stingray as the car that stood out among its competition.
The Detroit Bureau
Nearly half of this year’s Consumer Electronics Show was made up of products related, in one way or another, to the automobile, including the strange and quirky.
The Mercedes-Benz Vision AVTR was inspired by the film Avatar, its director James Cameron helping introduce the electric show car. Fully electric and autonomous – it doesn’t even have a steering wheel. It showcased some intriguing technology, including a control system that bionically links to the driver.
The Hyundai S-A1 isn’t your typical automotive concept vehicle. It’s a mock-up of a flying taxi, part of a new partnership between the Korean carmaker and Uber. If all goes according to plan, the ride-sharing giant wants to kick off its new flying taxi service, Uber Elevate, in three cities in 2023.
Read the article at The Detroit Bureau.
This year’s CES show indicates hydrogen, which has had a negligible impact as a clean fuel for passenger cars, is getting a new shot as a power source for heavy-duty trucks, buses, drones and cities.
Daimler has been working to commercialize fuel cell vehicles since the 1990s, and though it currently offers the F-Cell sport-utility vehicle in a few markets, the parent of Mercedes-Benz is shifting its focus to heavy trucks and buses, says R&D chief Markus Schäfer.
Toyota is applying decades of hydrogen R&D to serve as the core power source for “Woven City,” the futuristic neighborhood it plans to construct near Mount Fuji starting next year. Situated on the site of a shuttered Toyota assembly plant, it’s to be a showplace for clean tech, mobility experiments, AI-enabled everything and next-generation architecture that will be home to 2,000 residents.
Read the article at Forbes.
At the Consumer Electronics Show in Las Vegas, the Uber and Hyundai revealed a model of a four-seat, electric flying vehicle that they said you’ll be able to summon for a ride through Uber’s app someday.
The first actual prototype will be ready in 2023, according to a Hyundai spokesperson. A human pilot will fly the air taxi until the companies finalize software to autonomously control it, the company said.
Hyundai is the latest big company to announce that it’s developing a flying taxi for trips around cities and suburbs. Boeing’s flying car prototype made its first autonomous flight in 2019 at a small airport outside Washington D.C. Google co-founder Larry Page has invested in several smaller startups, including Kitty Hawk and Opener, which are developing flying car technologies.
Read the article at CNN.
Tesla has been investing more in its cybersecurity over the last few years, and now it is returning to Pwn2Own to challenge hackers to crack its cars with ~$1 million on the line and a few Model 3 vehicles.
It offered a Model 3 to whoever manages to find and exploit certain vulnerabilities in the vehicle’s system. A hacking duo targeted the infotainment system on the Tesla Model 3 and used “a JIT bug in the renderer” to manage to take control of the system. They left with a brand new Model 3.
These types of hacking competitions with white-hat hackers enable Tesla to test and improve its security systems, which are becoming increasingly important in cars as they are becoming more like computers on wheels.
Read the article at Electrek.
What interests the boss, fascinates and engages the workers!
By Ed Dubens, CEO/Founder of eDriving
Happy, healthy and successful New Year best wishes to all FMW readers! I hope you have entered 2020 well-rested and ready for an exciting year ahead.
The start of a new year is the ideal time to take check of the policies, standards and programs you have in place to help protect your employees who drive for work, and look at the ways you can improve your risk management approach in anticipation of your business plans for the new year.
Here’s my 10-point checklist to help ensure you and your drivers are on track for a safe and successful 2020.
By Ed Pierce, Fleet Industry Marketer
As a regular “Call to Action” column reader, you have seen my oft-times mentions of investing in content marketing. It is the foundation of your marketing tactical calendar!
Yes, many professionals these days think of content marketing only in terms of a digital program, but “content” provides fodder for promotional and branding messaging in any marketing effort. Public relations, media relations, direct marketing, email marketing, sales presentations, seminars and webinars, and so on depend on strategic messaging.
Here are some characteristics of a compelling content marketing program to consider:
- Content should reinforce your company’s “go-to” market strategy and brand.
Start by meeting with your organization’s prospective content providers and leadership team to talk strategy. Understand the strategic plan, mission, core competencies, and the competitive marketplace. Then, collaboratively build a list of topics that consistently evoke key salient messages with a constant tone of voice and style. Keep things simple: focus on one major area and find new ways to drive a singular marketing or positioning point of view. Communicate and agree on the direction for promotion across all of your chosen channels. Then, track your progress in its delivery among the target audiences.