FleetManagementWeekly AmeriFleet
March 1, 2016


Editor's Analysis & Top Industry News

Tips for Successful Marketing at NAFA I&E

Our executive editorial team is reporting from several conferences this week; Ted Roberts and Mike Sheldrick are covering The Work Truck Show in Indianapolis, and I am a participant at the International Fleet Meeting at the Geneva Motor Show in Switzerland.

There is a great deal of preliminary work needed to be done for exhibitors to achieve success at conferences such as these, but the rewards that can be reaped are great as well. Fleet marketing expert Ed Pierce addressed that topic in a popular column last April prior to NAFA I&E, and this week Ed offers us a definitive guide — the complete chronology of best practices..

Enjoy this issue and check in with us for daily updates at FleetManagementWeekly.com.

Janice Sutton
Editor in Chief

Thought Leadership

Fleet Marketing – Guiding principles for fleet providers to improve marketing and increase sales.

Fleet Asset Management – Best practices for work truck management.

On Accident Management Learn ways to save money on your fleet’s collision repair costs.

Safety & Risk — Impactful driver safety and risk management tools and techniques.

The Fleet Customer Experience – Identifying the practices that define the best customer experience.

Think Global. Plan Local. – Navigating the management of the world-class fleet.

The Fleet CX Toolbox – Solid steps to implementing and improving fleet customer experience.

The Sustainable Fleet – Strategic approaches to bring about a smarter, cleaner fleet.

Talent Management – Smart guidelines to help you manage the talent in your workplace.

All posts from the newsletter reside on our web site, FleetManagementWeekly.com


VIDEO: Why You Should Be at NAFA I&E

NAFA I&E offers up the best education, the best networking, and the best value in this industry – and every fleet manager should be there.

VIDEO: Vehicle Relocation, Optimized
  Smart Technology Optimizes and Simplifies Vehicle Relocation

PARS’ new dashboard makes it simple and intuitive to place orders and track vehicle deliveries – easily managing all important details along the way.

VIDEO: Recovering Losses Effectively
  Taking All Opportunities to Recover Losses from Collisions and Repairs

Most fleets feel that they’re taking full opportunity to recover losses from collisions and repairs – but too often that is not the reality. The good news is that the experts at The CEI Group can help.

The Fleet Spot

Melissa Cook LeasePlan USA Welcomes Melissa Cook as New Region Sales Vice President, National Accounts

Cook becomes newest addition to LeasePlan sales team, to head the acquisition of new accounts in the Northwest and Midwest.

Following LeasePlan N.V. Corporation’s recent milestone of 1.5 million vehicles managed globally, LeasePlan USA continues its track of internal growth with the addition of Melissa Cook as region sales vice president, national accounts.

Cook comes to LeasePlan with more than 15 years of professional experience in the fleet industry.


Telogis Logbook Telogis Connects and Optimizes the Mobile Workplace with the Launch of Telogis Logbook

Simple swipes of the app, track and organize miles driven for personal or business use.

With more than 55 million commercial vehicles on the road in Europe and North America alone*, delivering work-related apps that enable employees in the field to be more efficient has become mission-critical.

The new Telogis Logbook app increases the productivity of mobile workforces by electronically logging – with a quick swipe on the screen – whether miles they have driven were business- oriented or personal. Telogis Logbook has been optimized for iOS devices including iPhone, iPad and Apple Watch and will be available this week in the App Store.


nafa-logo Professional Development Boot Camp – Business Management Rescheduled to March 9-10!

Due to overwhelming demand, NAFA Is rescheduling the Business Management Online Boot Camp from March 1-2 to March 9-10! Take advantage of this extended opportunity now!

Session 1: Wednesday, March 9, 2016
Session 2: Thursday, March 10, 2016
Time: 12:00 pm EST
Duration: 2 hours per session


Doug_Keim_53 Manheim Appoints Doug Keim Senior Vice President of Client Experience

To drive Manheim’s efforts to reimagine and revolutionize customer service and position the company for future growth, Doug Keim has been appointed senior vice president of Client Experience.

In this role, he will develop and execute initiatives designed to improve dealer and commercial client satisfaction and profitability. Effective March 1, Keim will report to Janet Barnard, president of Manheim North America.


Fleet Marketing

By Ed Pierce, Fleet Industry Marketer

In the April 7, 2015 edition of the Fleet Management Weekly e-newsletter, I summarized the steps necessary to ensure success at the fleet industry’s biggest exhibition event – the NAFA I&E.

Entitled “It’s Not Too late,” the article made clear that the preliminary work needs to start well before the conference!

Here is a more complete chronology of the “best practices” NAFA I&E exhibitors should adopt every year.

READ MORE to learn, step-by-step, the actions you can take to fully realize the marketing value of NAFA I&E — the industry’s biggest conference.

Great Keynote Speakers in Austin

One of the many strengths of NAFA’s annual conference, the Institute & Expo, is the lineup of keynote speakers that bring their ideas, their passion, and life lessons to the stage year after year.

2016 exemplifies this with three individuals who will bring stunning information to this year’s conference!

The 2016 Institute & Expo takes place April 19-22 at the Austin Convention Center in Austin, Texas.

The event program, created by fleet managers for fleet managers, features fleet training, education, and workshops; and an Expo Floor consisting of more than 200 companies showcasing their products and services, including the Expo Floor Green Zone, showcasing the latest products and services touting sustainable practices.


Become a Fleet Data Mastermind

Chevin Fleet Solutions has announced the global release of ‘How to Become a Fleet Data Mastermind’ — the first in a series of informative white papers created by the company.

The guide has been developed to provide advice for organizations running fleets of all sizes, to help them understand how to better integrate processes into fleet management software that can help measure and improve performance.

Included in the guide is information and case studies that demonstrate how fleet management software can streamline workload and eliminate redundancies across systems from finance and HR applications to fleet and fuel management systems.

READ MORE and download the white paper

Fleet Trends & Issues

Why More Than 1 Million Americans Have Died in Car Crashes Since 1990

The Washington Post

Mayhem on America’s highways has taken the lives of just over 1 million people since 1990, a level of decimation that has gotten far less attention than the approximately 659,000 people struck down by AIDS since it began garnering headlines in the 1980s.

People have been dying on the roads ever since 1899, when Henry Hale Bliss was killed by a taxicab as he stepped off a streetcar at West 74th Street and Central Park West in New York. He is on record as the victim of the first traffic-related death in U.S. history. But these days, traffic fatalities generally are big news only when several people are killed in a crash.

The reasons about 90 people die in vehicle crashes every day — and that the number of deaths appears to be increasing — are described in a new survey scheduled to be released Thursday by the AAA Foundation for Traffic Safety.


Here’s How Electric Cars Will Cause the Next Oil Crisis

Bloomberg Business

A shift is under way that will lead to widespread adoption of EVs in the next decade.

With all good technologies, there comes a time when buying the alternative no longer makes sense. Think smartphones in the past decade, color TVs in the 1970s, or even gasoline cars in the early 20th century. Predicting the timing of these shifts is difficult, but when it happens, the whole world changes.

It’s looking like the 2020s will be the decade of the electric car.


Sofico Posts Record Growth in 2015

Belgium-based global automotive finance, leasing and fleet software provider, Sofico, has announced record sales revenue results for 2015.

Gémar Hompes, Sofico Managing Director, said that 2015 had been the company’s most successful year to date.

“We had a hugely successful year in 2015 with record levels of turnover and employees, and saw our revenue increase by 30% in the last 12 months alone. Based on the current number of ongoing implementation projects, we are set for another successful year.”


The Future’s So Bright, Car Drivers Will Need ‘Smart’ Sunglasses


If you’re tired of being blinded by headlight glare at night, and studies say many drivers are, the big French automotive supplier, Valeo, has an intriguing answer.

As one element of a range of future autonomous car-related technologies, Valeo has developed prototype high-tech glasses called Les Lunettes, which can reduce the intensity of oncoming headlights without dimming the brightness of the user’s car lights.

During the day, Les Lunettes work like regular sunglasses, but they can be activated before entering a tunnel to prevent glare from blinding the driver when exiting out the other side.


Problems with Technology

J.D. Power

Problems with technology continue to affect vehicle reliability according to the J.D. Power 2016 U.S. Vehicle Dependability Study (VDS).

The number of problems with infotainment, navigation and in-vehicle communication systems—collectively known as audio, communication, entertainment and navigation or ACEN—has increased and now accounts for 20% of all customer-reported problems in the study.

ACEN is now the most problematic area on most vehicles and is the cause of the industry’s 3% year-over-year decline in vehicle dependability.


Fleet Asset Management

By Don Scare and Mike Quimby

Last month, the Carolina Panthers and Denver Broncos went head to head in Super Bowl 50. NFL players train long and hard to keep their performance optimal. How do you ensure you have a winning fleet in place? When it comes to trucks, there are many things you can do to keep your fleet operating like a champ.

See the following playbook:

Preventative maintenance
Recognizing the importance of preventative maintenance is critical when operating a fleet. A preventative maintenance program is used to proactively avoid or reduce vehicle breakdowns. Taking pre-emptive measures can help prevent potential problems and limit vehicle downtime, lowering overall operating costs.

Preventative maintenance should be performed on a scheduled basis, including daily vehicle inspections. Remember, if a vehicle becomes unsafe due to lack of maintenance or repair, a fleet manager can be held liable.


Safety & Risk

Driving Dynamics is excited to kick off its new Safety & Risk column in Fleet Management weekly. We look forward to delivering exceptional and informative driver safety content each month.

There is probably not a day that goes by when you see someone taking unnecessary driving risks. If you are like most individuals, this can make you quite uncomfortable—maybe even angry at times. Without a doubt, aggressive driving is a serious and growing problem. It is rude, often illegal, and always dangerous. Speeding, tailgating, frequent and sudden lane changes, failure to yield right-of-way and disregarding traffic signals—these aggressive behaviors are contributing factors in more than 50 percent of all collisions.

This One Second Advantage™ safety tip addresses what triggers aggressive driving and its results. It also includes a few common sense techniques designed to keep yourself and the situation under control.


Fleet Management Resources
AFLA – Automotive Fleet & Leasing Association
Providing the advanced forum for corporate fleet professionals to network with industry leaders.
The CEI Group Inc.
CEI is North America’s largest provider of fully integrated fleet accident management, driver safety and risk management services.
PARS' mission is to provide you with high-quality service at competitive prices for all of your transportation needs.
Offering a nationwide vehicle delivery and relocation service; serving the corporate and commercial fleet industry.
LeasePlan is the world's leading high-touch service provider for vehicle leasing and fleet management.
Wheels, Inc.
First in fleet for 76 years. Wheels helps you build tomorrow’s fleet today.
Driven fleet professionals. Driving results.
NAFA Fleet Management Association
NAFA is the association for the diverse vehicle fleet management profession regardless of organizational type, geographic location, or fleet composition.

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